Poppy introduces 25 free-floating shared e-scooters in Antwerp
Six months after the introduction of free-floating shared cars in Antwerp, start-up Poppy, a branch of the D’Ieteren holding, now also offers 25 free-floating electric scooters in the city. “Clients often asked for other transport means than the car for short distance trips”, explains Poppy’s CEO, Alexander Van Laer. The start-up starts with 25 scooters and hopes to extend the offer soon to 100.
Innovative mobility solutions
The scooters can be ordered and started with an app and rides cost 25 euro cent per minute. After the ride the scooters can be easily parked for free.
Poppy is a product of Lab Box, a test lab for innovative mobility solutions. The brand name was deliberately chosen not to have any link with a car, so that later on the same brand name could be used for other transport means, like e-bikes, and now the scooters. D’Ieteren expects Poppy to be profitable within three years in Antwerp and other cities.
200 Scooty scooters
Poppy is not the only player on the market, though. Scooty was created in 2016 and also operates in Antwerp. In April the brand was taken over by Europcar and recently the number of scooters increased to 200, of which 120 in Antwerp.