Free Renault Zoe for each family in Appy village
Renault offers all 27 inhabitants of the southern French village of Appy an electric car free of charge for three years. The aim is to gather user experiences. Each household gets a Renault Zoe of the latest generation, equipped with a 52 kWh battery that allows autonomy of up to 390 km.
Renault wants the villagers to use the car for their daily journeys, and to share their experiences. In this way, the manufacturer wants to understand better the customers’ daily interactions with their electric cars.
Suitable for countryside usage
The French village of Appy is located in the South of France near the Spanish border and is particularly remote. Precisely because of this location, the choice for an electric car, which is usually intended for urban use, is a less obvious one.
With this project, Renault wants to dispel the preconceptions that an electric vehicle is less suitable for the countryside and that longer distances are difficult to cover.
In addition to the geographical location of the village, the size of the village was also crucial, as it has barely 27 inhabitants. So the price tag of the project remains within reasonable limits for the French car manufacturer.
The latter is also committed to providing the necessary charging infrastructure. Public charging stations will be set up in the village, and each family will also have a wall box to charge the car at home