Is there a future for the traditional motor show?

October 13, 2020

Is there still a future for traditional motor shows as we know them? New sales techniques and customer habits put them under pressure /Belpress

With the announcement that the 99th Brussels Motor Show won’t take place in January 2021, one of the last successful shows won’t be there next year. Is there still a place for a traditional motor show in our rapidly changing society? Ten years ago, the hierarchy was still obvious: there was Geneva. Every year, there

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