{"id":133172,"date":"2023-04-06T14:31:34","date_gmt":"2023-04-06T12:31:34","guid":{"rendered":"https:\/\/newmobility.news\/?p=133172"},"modified":"2023-04-07T12:03:11","modified_gmt":"2023-04-07T10:03:11","slug":"ford-pro-ceo-software-based-vehicle-is-much-harder-to-design-than-ev","status":"publish","type":"post","link":"https:\/\/newmobility.news\/en\/2023\/04\/06\/ford-pro-ceo-software-based-vehicle-is-much-harder-to-design-than-ev\/","title":{"rendered":"Ford Pro CEO : &#8216;Software-based vehicle is much harder to design than EV&#8217;"},"content":{"rendered":"<p>Just before the presentation of the new Ford E-Transit Courier, we got a chance to sit down with the CEO of Ford's commercial vehicle operation Ted Cannis. He offered some insight on what's next for Ford Pro, and how he would like to see some support from the Belgian government for electric commercial vehicles.<\/p><p>\"At Ford, we have been strong in commercial vehicles in Europe and North America for a long time, and we know our customers really well. They have very special needs for their job. And now we see in this world where software and hardware come together, you have to have both physical and digital services. There was nobody trying to put together a complete solution together for the customers.\"<\/p><div class=\"leaky_paywall_message_wrap\"><div id=\"leaky_paywall_message\">This content has been archived. <a href=\"https:\/\/newmobility.news\/en\/subscription\/\">Log in or Subscribe<\/a> to a level that has access to archived content.<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Just before the presentation of the new Ford E-Transit Courier, we got a chance to sit down with the CEO of Ford&#8217;s commercial vehicle operation Ted Cannis. He offered some insight on what&#8217;s next for Ford Pro, and how he would like to see some support from the Belgian government for electric commercial vehicles.&#8221;At Ford, [&hellip;]<\/p>\n","protected":false},"author":876,"featured_media":133178,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[16,27,77151,6,4,17],"tags":[],"class_list":["post-133172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry","category-interview","category-services","category-technology","category-top-stories-today","category-weekly-newsletter"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?fit=2560%2C1707&ssl=1",2560,1707,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?fit=300%2C200&ssl=1",300,200,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?fit=640%2C427&ssl=1",640,427,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?fit=640%2C427&ssl=1",640,427,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?fit=1536%2C1024&ssl=1",1536,1024,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?fit=2048%2C1365&ssl=1",2048,1365,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?fit=18%2C12&ssl=1",18,12,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?fit=560%2C373&ssl=1",560,373,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?resize=1536%2C240&ssl=1",1536,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?resize=1536%2C180&ssl=1",1536,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?resize=2048%2C180&ssl=1",2048,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?resize=2560%2C180&ssl=1",2560,180,true]},"post_excerpt_stackable_v2":"<p>Just before the presentation of the new Ford E-Transit Courier, we got a chance to sit down with the CEO of Ford&#8217;s commercial vehicle operation Ted Cannis. He offered some insight on what&#8217;s next for Ford Pro, and how he would like to see some support from the Belgian government for electric commercial vehicles.&#8221;At Ford, we have been strong in commercial vehicles in Europe and North America for a long time, and we know our customers really well. They have very special needs for their job. And now we see in this world where software and hardware come together, you&hellip;<\/p>\n","category_list_v2":"<a href=\"https:\/\/newmobility.news\/en\/category\/industry\/\" rel=\"category tag\">Industry<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/interview\/\" rel=\"category tag\">Interview<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/services\/\" rel=\"category tag\">Services<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/technology\/\" rel=\"category tag\">Technology<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/top-stories-today\/\" rel=\"category tag\">Top Stories Today<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/weekly-newsletter\/\" rel=\"category tag\">Weekly Newsletter<\/a>","author_info_v2":{"name":"Yeelen M\u00f6ller","url":"https:\/\/newmobility.news\/en\/author\/yeelenmhotmail-com\/"},"comments_num_v2":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ford Pro CEO : &#039;Software-based vehicle is much harder to design than EV&#039; - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/en\/2023\/04\/06\/ford-pro-ceo-software-based-vehicle-is-much-harder-to-design-than-ev\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ford Pro CEO : &#039;Software-based vehicle is much harder to design than EV&#039; - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"Just before the presentation of the new Ford E-Transit Courier, we got a chance to sit down with the CEO of Ford&#039;s commercial vehicle operation Ted Cannis. He offered some insight on what&#039;s next for Ford Pro, and how he would like to see some support from the Belgian government for electric commercial vehicles.&quot;At Ford, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newmobility.news\/en\/2023\/04\/06\/ford-pro-ceo-software-based-vehicle-is-much-harder-to-design-than-ev\/\" \/>\n<meta property=\"og:site_name\" content=\"newmobility.news\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/search\/top\/?q=newmobility.news\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-06T12:31:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-04-07T10:03:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newmobility.news\/wp-content\/uploads\/2023\/04\/Ford_Pro_Presenter_Portraits_001-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Yeelen M\u00f6ller\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:site\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Yeelen M\u00f6ller\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2023\\\/04\\\/06\\\/ford-pro-ceo-software-based-vehicle-is-much-harder-to-design-than-ev\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2023\\\/04\\\/06\\\/ford-pro-ceo-software-based-vehicle-is-much-harder-to-design-than-ev\\\/\"},\"author\":{\"name\":\"Yeelen M\u00f6ller\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/#\\\/schema\\\/person\\\/0f3107cf1d3af4703d3337febf04d252\"},\"headline\":\"Ford Pro CEO : &#8216;Software-based vehicle is much harder to design than EV&#8217;\",\"datePublished\":\"2023-04-06T12:31:34+00:00\",\"dateModified\":\"2023-04-07T10:03:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2023\\\/04\\\/06\\\/ford-pro-ceo-software-based-vehicle-is-much-harder-to-design-than-ev\\\/\"},\"wordCount\":1003,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2023\\\/04\\\/06\\\/ford-pro-ceo-software-based-vehicle-is-much-harder-to-design-than-ev\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/Ford_Pro_Presenter_Portraits_001-scaled.jpg?fit=2560%2C1707&ssl=1\",\"articleSection\":[\"Industry\",\"Interview\",\"Services\",\"Technology\",\"Top Stories Today\",\"Weekly Newsletter\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/newmobility.news\\\/2023\\\/04\\\/06\\\/ford-pro-ceo-software-based-vehicle-is-much-harder-to-design-than-ev\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2023\\\/04\\\/06\\\/ford-pro-ceo-software-based-vehicle-is-much-harder-to-design-than-ev\\\/\",\"url\":\"https:\\\/\\\/newmobility.news\\\/2023\\\/04\\\/06\\\/ford-pro-ceo-software-based-vehicle-is-much-harder-to-design-than-ev\\\/\",\"name\":\"Ford Pro CEO : 'Software-based vehicle is much harder to design than EV' - 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