{"id":145407,"date":"2024-01-22T11:19:33","date_gmt":"2024-01-22T10:19:33","guid":{"rendered":"https:\/\/newmobility.news\/?p=145407"},"modified":"2024-01-22T11:44:39","modified_gmt":"2024-01-22T10:44:39","slug":"why-ford-is-slowing-down-electric-f-150-lightning-for-ice-bronco","status":"publish","type":"post","link":"https:\/\/newmobility.news\/en\/2024\/01\/22\/why-ford-is-slowing-down-electric-f-150-lightning-for-ice-bronco\/","title":{"rendered":"Why Ford is slowing down electric F-150 Lightning for ICE Bronco"},"content":{"rendered":"<p>Ford Motor has announced it will slow down production of its F-150 Lightning electric pickup truck to one shift at its Michigan Rouge Electric Vehicle Center, starting in April, to adjust to a slower uptake expected in 2024.<\/p><p>Meanwhile, Ford will add a third crew at the Michigan Assembly Plant to increase the popular Bronco and Bronco Raptor production with classic combustion engines. \"We are taking advantage of our manufacturing flexibility to offer customers choices while balancing our growth and profitability,\" said Ford CEO Jim Farley.<\/p><div class=\"leaky_paywall_message_wrap\"><div id=\"leaky_paywall_message\">This content has been archived. <a href=\"https:\/\/newmobility.news\/en\/subscription\/\">Log in or Subscribe<\/a> to a level that has access to archived content.<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Ford Motor has announced it will slow down production of its F-150 Lightning electric pickup truck to one shift at its Michigan Rouge Electric Vehicle Center, starting in April, to adjust to a slower uptake expected in 2024.Meanwhile, Ford will add a third crew at the Michigan Assembly Plant to increase the popular Bronco and [&hellip;]<\/p>\n","protected":false},"author":21,"featured_media":145427,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[16,7,9,4],"tags":[],"class_list":["post-145407","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry","category-mobility","category-opinion","category-top-stories-today"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2024\/01\/Scherm%C2%ADafbeelding-2024-01-22-om-11.02.42.png?fit=943%2C534&ssl=1",943,534,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2024\/01\/Scherm%C2%ADafbeelding-2024-01-22-om-11.02.42.png?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2024\/01\/Scherm%C2%ADafbeelding-2024-01-22-om-11.02.42.png?fit=300%2C170&ssl=1",300,170,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2024\/01\/Scherm%C2%ADafbeelding-2024-01-22-om-11.02.42.png?fit=640%2C363&ssl=1",640,363,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2024\/01\/Scherm%C2%ADafbeelding-2024-01-22-om-11.02.42.png?fit=640%2C362&ssl=1",640,362,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2024\/01\/Scherm%C2%ADafbeelding-2024-01-22-om-11.02.42.png?fit=943%2C534&ssl=1",943,534,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2024\/01\/Scherm%C2%ADafbeelding-2024-01-22-om-11.02.42.png?fit=943%2C534&ssl=1",943,534,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2024\/01\/Scherm%C2%ADafbeelding-2024-01-22-om-11.02.42.png?fit=18%2C10&ssl=1",18,10,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2024\/01\/Scherm%C2%ADafbeelding-2024-01-22-om-11.02.42.png?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2024\/01\/Scherm%C2%ADafbeelding-2024-01-22-om-11.02.42.png?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2024\/01\/Scherm%C2%ADafbeelding-2024-01-22-om-11.02.42.png?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2024\/01\/Scherm%C2%ADafbeelding-2024-01-22-om-11.02.42.png?resize=600%2C534&ssl=1",600,534,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2024\/01\/Scherm%C2%ADafbeelding-2024-01-22-om-11.02.42.png?fit=560%2C317&ssl=1",560,317,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2024\/01\/Scherm%C2%ADafbeelding-2024-01-22-om-11.02.42.png?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2024\/01\/Scherm%C2%ADafbeelding-2024-01-22-om-11.02.42.png?resize=943%2C240&ssl=1",943,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2024\/01\/Scherm%C2%ADafbeelding-2024-01-22-om-11.02.42.png?resize=943%2C180&ssl=1",943,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2024\/01\/Scherm%C2%ADafbeelding-2024-01-22-om-11.02.42.png?resize=943%2C180&ssl=1",943,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2024\/01\/Scherm%C2%ADafbeelding-2024-01-22-om-11.02.42.png?resize=943%2C168&ssl=1",943,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2024\/01\/Scherm%C2%ADafbeelding-2024-01-22-om-11.02.42.png?resize=943%2C180&ssl=1",943,180,true]},"post_excerpt_stackable_v2":"<p>Ford Motor has announced it will slow down production of its F-150 Lightning electric pickup truck to one shift at its Michigan Rouge Electric Vehicle Center, starting in April, to adjust to a slower uptake expected in 2024.Meanwhile, Ford will add a third crew at the Michigan Assembly Plant to increase the popular Bronco and Bronco Raptor production with classic combustion engines. &#8220;We are taking advantage of our manufacturing flexibility to offer customers choices while balancing our growth and profitability,&#8221; said Ford CEO Jim Farley.This content has been archived. Log in or Subscribe to a level that has access to&hellip;<\/p>\n","category_list_v2":"<a href=\"https:\/\/newmobility.news\/en\/category\/industry\/\" rel=\"category tag\">Industry<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/mobility\/\" rel=\"category tag\">Mobility<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/opinion\/\" rel=\"category tag\">Opinion<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/top-stories-today\/\" rel=\"category tag\">Top Stories Today<\/a>","author_info_v2":{"name":"Joris Van Roy","url":"https:\/\/newmobility.news\/en\/author\/jorisximcom-be\/"},"comments_num_v2":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why Ford is slowing down electric F-150 Lightning for ICE Bronco - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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