{"id":173731,"date":"2025-08-12T11:33:59","date_gmt":"2025-08-12T09:33:59","guid":{"rendered":"https:\/\/newmobility.news\/?p=173731"},"modified":"2025-08-14T11:46:02","modified_gmt":"2025-08-14T09:46:02","slug":"toyota-to-withdraw-prius-from-dutch-market-after-nearly-three-decades","status":"publish","type":"post","link":"https:\/\/newmobility.news\/en\/2025\/08\/12\/toyota-to-withdraw-prius-from-dutch-market-after-nearly-three-decades\/","title":{"rendered":"Toyota to withdraw Prius from Dutch market after nearly three decades"},"content":{"rendered":"<p>After 28 years, the curtain is coming down in the Netherlands on one of the world\u2019s most iconic hybrids: the Toyota Prius. From September, the model will be removed from the line-up. Outside the Netherlands, the Prius will remain in production and on sale.<\/p><p>The decision draws particular attention as the current generation of the Prius was launched in 2022. So, after only three years, its stint in the Netherlands is over. Furthermore, Toyota\u2019s new design direction successfully busted the image of dullness from previous editions \u2013 especially the first one, apparently, to no avail.<\/p><div class=\"leaky_paywall_message_wrap\"><div id=\"leaky_paywall_message\">This content has been archived. <a href=\"https:\/\/newmobility.news\/en\/subscription\/\">Log in or Subscribe<\/a> to a level that has access to archived content.<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>After 28 years, the curtain is coming down in the Netherlands on one of the world\u2019s most iconic hybrids: the Toyota Prius. From September, the model will be removed from the line-up. Outside the Netherlands, the Prius will remain in production and on sale.The decision draws particular attention as the current generation of the Prius [&hellip;]<\/p>\n","protected":false},"author":715,"featured_media":173733,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[77170,16,77169,8,4,17],"tags":[],"class_list":["post-173731","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-belgium","category-industry","category-market","category-product","category-top-stories-today","category-weekly-newsletter"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?fit=1500%2C1000&ssl=1",1500,1000,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?fit=300%2C200&ssl=1",300,200,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?fit=640%2C427&ssl=1",640,427,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?fit=640%2C427&ssl=1",640,427,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?fit=1500%2C1000&ssl=1",1500,1000,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?fit=1500%2C1000&ssl=1",1500,1000,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?fit=18%2C12&ssl=1",18,12,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?fit=560%2C373&ssl=1",560,373,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?resize=1500%2C240&ssl=1",1500,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?resize=1500%2C180&ssl=1",1500,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?resize=1500%2C180&ssl=1",1500,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?resize=1500%2C180&ssl=1",1500,180,true]},"post_excerpt_stackable_v2":"<p>After 28 years, the curtain is coming down in the Netherlands on one of the world\u2019s most iconic hybrids: the Toyota Prius. From September, the model will be removed from the line-up. Outside the Netherlands, the Prius will remain in production and on sale.The decision draws particular attention as the current generation of the Prius was launched in 2022. So, after only three years, its stint in the Netherlands is over. Furthermore, Toyota\u2019s new design direction successfully busted the image of dullness from previous editions \u2013 especially the first one, apparently, to no avail.This content has been archived. Log in&hellip;<\/p>\n","category_list_v2":"<a href=\"https:\/\/newmobility.news\/en\/category\/belgium\/\" rel=\"category tag\">Belgium<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/industry\/\" rel=\"category tag\">Industry<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/market\/\" rel=\"category tag\">Market<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/product\/\" rel=\"category tag\">Product<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/top-stories-today\/\" rel=\"category tag\">Top Stories Today<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/weekly-newsletter\/\" rel=\"category tag\">Weekly Newsletter<\/a>","author_info_v2":{"name":"Piet Andries","url":"https:\/\/newmobility.news\/en\/author\/piet-andriesgmail-com\/"},"comments_num_v2":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Toyota to withdraw Prius from Dutch market after nearly three decades - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/en\/2025\/08\/12\/toyota-to-withdraw-prius-from-dutch-market-after-nearly-three-decades\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Toyota to withdraw Prius from Dutch market after nearly three decades - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"After 28 years, the curtain is coming down in the Netherlands on one of the world\u2019s most iconic hybrids: the Toyota Prius. From September, the model will be removed from the line-up. Outside the Netherlands, the Prius will remain in production and on sale.The decision draws particular attention as the current generation of the Prius [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newmobility.news\/en\/2025\/08\/12\/toyota-to-withdraw-prius-from-dutch-market-after-nearly-three-decades\/\" \/>\n<meta property=\"og:site_name\" content=\"newmobility.news\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/search\/top\/?q=newmobility.news\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-12T09:33:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-14T09:46:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newmobility.news\/wp-content\/uploads\/2025\/08\/Toyota_Prius_\u2013_2024_World_Car_Design_of_the_Year.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Piet Andries\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:site\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Piet Andries\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/08\\\/12\\\/toyota-to-withdraw-prius-from-dutch-market-after-nearly-three-decades\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/08\\\/12\\\/toyota-to-withdraw-prius-from-dutch-market-after-nearly-three-decades\\\/\"},\"author\":{\"name\":\"Piet Andries\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/#\\\/schema\\\/person\\\/a5b306e499388c9ea0a3a4f6704d7081\"},\"headline\":\"Toyota to withdraw Prius from Dutch market after nearly three decades\",\"datePublished\":\"2025-08-12T09:33:59+00:00\",\"dateModified\":\"2025-08-14T09:46:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/08\\\/12\\\/toyota-to-withdraw-prius-from-dutch-market-after-nearly-three-decades\\\/\"},\"wordCount\":441,\"publisher\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/08\\\/12\\\/toyota-to-withdraw-prius-from-dutch-market-after-nearly-three-decades\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/Toyota_Prius_%E2%80%93_2024_World_Car_Design_of_the_Year.jpg?fit=1500%2C1000&ssl=1\",\"articleSection\":[\"Belgium\",\"Industry\",\"Market\",\"Product\",\"Top Stories Today\",\"Weekly Newsletter\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/08\\\/12\\\/toyota-to-withdraw-prius-from-dutch-market-after-nearly-three-decades\\\/\",\"url\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/08\\\/12\\\/toyota-to-withdraw-prius-from-dutch-market-after-nearly-three-decades\\\/\",\"name\":\"Toyota to withdraw Prius from Dutch market after nearly three decades - 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