{"id":178164,"date":"2025-11-24T08:01:34","date_gmt":"2025-11-24T07:01:34","guid":{"rendered":"https:\/\/newmobility.news\/?p=178164"},"modified":"2025-11-24T11:35:13","modified_gmt":"2025-11-24T10:35:13","slug":"bmw-uses-info-from-pilot-projects-to-increase-the-efficiency-of-car-use","status":"publish","type":"post","link":"https:\/\/newmobility.news\/en\/2025\/11\/24\/bmw-uses-info-from-pilot-projects-to-increase-the-efficiency-of-car-use\/","title":{"rendered":"BMW uses info from pilot projects to increase the efficiency of car use"},"content":{"rendered":"Through attractive digital experiences, BMW Group aims to enhance the driving experience and encourage its customers to use their vehicles more efficiently. Recently, three pilots based on relatively small but positive incentives have been completed. The insights from these are promising.\r\n\r\n\"Our in<div class=\"leaky_paywall_message_wrap\"><div id=\"leaky_paywall_message\">This content has been archived. <a href=\"https:\/\/newmobility.news\/en\/subscription\/\">Log in or Subscribe<\/a> to a level that has access to archived content.<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Through attractive digital experiences, BMW Group aims to enhance the driving experience and encourage its customers to use their vehicles more efficiently. Recently, three pilots based on relatively small but positive incentives have been completed. The insights from these are promising. &#8220;Our inThis content has been archived. Log in or Subscribe to a level that [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":178165,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false},"categories":[2043,29,16,7,77151,4],"tags":[],"class_list":["post-178164","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-energy","category-environment","category-industry","category-mobility","category-services","category-top-stories-today"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?fit=1126%2C732&ssl=1",1126,732,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?fit=300%2C195&ssl=1",300,195,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?fit=640%2C416&ssl=1",640,416,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?fit=640%2C416&ssl=1",640,416,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?fit=1126%2C732&ssl=1",1126,732,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?fit=1126%2C732&ssl=1",1126,732,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?fit=18%2C12&ssl=1",18,12,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?fit=560%2C364&ssl=1",560,364,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?resize=1126%2C240&ssl=1",1126,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?resize=1126%2C180&ssl=1",1126,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?resize=1126%2C180&ssl=1",1126,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?resize=1126%2C180&ssl=1",1126,180,true]},"post_excerpt_stackable_v2":"<p>Through attractive digital experiences, BMW Group aims to enhance the driving experience and encourage its customers to use their vehicles more efficiently. Recently, three pilots based on relatively small but positive incentives have been completed. The insights from these are promising. &#8220;Our inThis content has been archived. Log in or Subscribe to a level that has access to archived content.<\/p>\n","category_list_v2":"<a href=\"https:\/\/newmobility.news\/en\/category\/energy\/\" rel=\"category tag\">Energy<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/environment\/\" rel=\"category tag\">Environment<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/industry\/\" rel=\"category tag\">Industry<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/mobility\/\" rel=\"category tag\">Mobility<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/services\/\" rel=\"category tag\">Services<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/top-stories-today\/\" rel=\"category tag\">Top Stories Today<\/a>","author_info_v2":{"name":"Tony Verhelle","url":"https:\/\/newmobility.news\/en\/author\/toverbel\/"},"comments_num_v2":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BMW uses info from pilot projects to increase the efficiency of car use - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/en\/2025\/11\/24\/bmw-uses-info-from-pilot-projects-to-increase-the-efficiency-of-car-use\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BMW uses info from pilot projects to increase the efficiency of car use - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"Through attractive digital experiences, BMW Group aims to enhance the driving experience and encourage its customers to use their vehicles more efficiently. 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Log in or Subscribe to a level that [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newmobility.news\/en\/2025\/11\/24\/bmw-uses-info-from-pilot-projects-to-increase-the-efficiency-of-car-use\/\" \/>\n<meta property=\"og:site_name\" content=\"newmobility.news\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/search\/top\/?q=newmobility.news\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-24T07:01:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-24T10:35:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newmobility.news\/wp-content\/uploads\/2025\/11\/Scherm\u00adafbeelding-2025-11-24-om-00.12.37.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1126\" \/>\n\t<meta property=\"og:image:height\" content=\"732\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Tony Verhelle\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:site\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tony Verhelle\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/11\\\/24\\\/bmw-uses-info-from-pilot-projects-to-increase-the-efficiency-of-car-use\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/11\\\/24\\\/bmw-uses-info-from-pilot-projects-to-increase-the-efficiency-of-car-use\\\/\"},\"author\":{\"name\":\"Tony Verhelle\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/#\\\/schema\\\/person\\\/2ff3ee98a47b47a64547742d0f598008\"},\"headline\":\"BMW uses info from pilot projects to increase the efficiency of car use\",\"datePublished\":\"2025-11-24T07:01:34+00:00\",\"dateModified\":\"2025-11-24T10:35:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/11\\\/24\\\/bmw-uses-info-from-pilot-projects-to-increase-the-efficiency-of-car-use\\\/\"},\"wordCount\":577,\"publisher\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/11\\\/24\\\/bmw-uses-info-from-pilot-projects-to-increase-the-efficiency-of-car-use\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/Scherm%C2%ADafbeelding-2025-11-24-om-00.12.37.png?fit=1126%2C732&ssl=1\",\"articleSection\":[\"Energy\",\"Environment\",\"Industry\",\"Mobility\",\"Services\",\"Top Stories Today\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/11\\\/24\\\/bmw-uses-info-from-pilot-projects-to-increase-the-efficiency-of-car-use\\\/\",\"url\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/11\\\/24\\\/bmw-uses-info-from-pilot-projects-to-increase-the-efficiency-of-car-use\\\/\",\"name\":\"BMW uses info from pilot projects to increase the efficiency of car use - 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