{"id":187580,"date":"2026-06-11T10:30:01","date_gmt":"2026-06-11T08:30:01","guid":{"rendered":"https:\/\/newmobility.news\/?p=187580"},"modified":"2026-06-10T11:31:28","modified_gmt":"2026-06-10T09:31:28","slug":"after-making-millions-of-foreign-cars-mexico-now-launches-its-own-ev-brand","status":"publish","type":"post","link":"https:\/\/newmobility.news\/en\/2026\/06\/11\/after-making-millions-of-foreign-cars-mexico-now-launches-its-own-ev-brand\/","title":{"rendered":"After making millions of foreign cars, Mexico now launches its own EV brand"},"content":{"rendered":"Emerging markets are tapping into the opportunity of building their own brands on the wings of electrification. After Turkey and its national marque Togg, Mexico is seizing the opportunity of launching its own car manufacturer. One of the world\u2019s most important car-making nations finally goes it a<div class=\"leaky_paywall_message_wrap\"><div id=\"leaky_paywall_message\">This content has been archived. <a href=\"https:\/\/newmobility.news\/en\/subscription\/\">Log in or Subscribe<\/a> to a level that has access to archived content.<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Emerging markets are tapping into the opportunity of building their own brands on the wings of electrification. After Turkey and its national marque Togg, Mexico is seizing the opportunity of launching its own car manufacturer. One of the world\u2019s most important car-making nations finally goes it aThis content has been archived. Log in or Subscribe [&hellip;]<\/p>\n","protected":false},"author":715,"featured_media":187581,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[77162,77166,16,77169,7,4],"tags":[],"class_list":["post-187580","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-batteries","category-design","category-industry","category-market","category-mobility","category-top-stories-today"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?fit=1609%2C1385&ssl=1",1609,1385,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?fit=300%2C258&ssl=1",300,258,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?fit=640%2C551&ssl=1",640,551,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?fit=640%2C551&ssl=1",640,551,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?fit=1536%2C1322&ssl=1",1536,1322,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?fit=1609%2C1385&ssl=1",1609,1385,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?fit=14%2C12&ssl=1",14,12,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?fit=560%2C482&ssl=1",560,482,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?resize=1536%2C240&ssl=1",1536,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?resize=1536%2C180&ssl=1",1536,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?resize=1609%2C180&ssl=1",1609,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?resize=1609%2C180&ssl=1",1609,180,true]},"post_excerpt_stackable_v2":"<p>Emerging markets are tapping into the opportunity of building their own brands on the wings of electrification. After Turkey and its national marque Togg, Mexico is seizing the opportunity of launching its own car manufacturer. One of the world\u2019s most important car-making nations finally goes it aThis content has been archived. Log in or Subscribe to a level that has access to archived content.<\/p>\n","category_list_v2":"<a href=\"https:\/\/newmobility.news\/en\/category\/batteries\/\" rel=\"category tag\">Batteries<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/design\/\" rel=\"category tag\">Design<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/industry\/\" rel=\"category tag\">Industry<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/market\/\" rel=\"category tag\">Market<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/mobility\/\" rel=\"category tag\">Mobility<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/top-stories-today\/\" rel=\"category tag\">Top Stories Today<\/a>","author_info_v2":{"name":"Piet Andries","url":"https:\/\/newmobility.news\/en\/author\/piet-andriesgmail-com\/"},"comments_num_v2":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>After making millions of foreign cars, Mexico now launches its own EV brand - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/en\/2026\/06\/11\/after-making-millions-of-foreign-cars-mexico-now-launches-its-own-ev-brand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"After making millions of foreign cars, Mexico now launches its own EV brand - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"Emerging markets are tapping into the opportunity of building their own brands on the wings of electrification. After Turkey and its national marque Togg, Mexico is seizing the opportunity of launching its own car manufacturer. One of the world\u2019s most important car-making nations finally goes it aThis content has been archived. Log in or Subscribe [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newmobility.news\/en\/2026\/06\/11\/after-making-millions-of-foreign-cars-mexico-now-launches-its-own-ev-brand\/\" \/>\n<meta property=\"og:site_name\" content=\"newmobility.news\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/search\/top\/?q=newmobility.news\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-11T08:30:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Olina-1-1.jpg?fit=1609%2C1385&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"1609\" \/>\n\t<meta property=\"og:image:height\" content=\"1385\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Piet Andries\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:site\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Piet Andries\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/06\\\/11\\\/after-making-millions-of-foreign-cars-mexico-now-launches-its-own-ev-brand\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/06\\\/11\\\/after-making-millions-of-foreign-cars-mexico-now-launches-its-own-ev-brand\\\/\"},\"author\":{\"name\":\"Piet Andries\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/#\\\/schema\\\/person\\\/a5b306e499388c9ea0a3a4f6704d7081\"},\"headline\":\"After making millions of foreign cars, Mexico now launches its own EV brand\",\"datePublished\":\"2026-06-11T08:30:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/06\\\/11\\\/after-making-millions-of-foreign-cars-mexico-now-launches-its-own-ev-brand\\\/\"},\"wordCount\":602,\"publisher\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/06\\\/11\\\/after-making-millions-of-foreign-cars-mexico-now-launches-its-own-ev-brand\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Olina-1-1.jpg?fit=1609%2C1385&ssl=1\",\"articleSection\":[\"Batteries\",\"Design\",\"Industry\",\"Market\",\"Mobility\",\"Top Stories Today\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/06\\\/11\\\/after-making-millions-of-foreign-cars-mexico-now-launches-its-own-ev-brand\\\/\",\"url\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/06\\\/11\\\/after-making-millions-of-foreign-cars-mexico-now-launches-its-own-ev-brand\\\/\",\"name\":\"After making millions of foreign cars, Mexico now launches its own EV brand - 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