{"id":188771,"date":"2026-06-30T09:51:45","date_gmt":"2026-06-30T07:51:45","guid":{"rendered":"https:\/\/newmobility.news\/?p=188771"},"modified":"2026-07-03T11:28:27","modified_gmt":"2026-07-03T09:28:27","slug":"ceo-smart-europe-well-definitely-discuss-european-production-of-the-2","status":"publish","type":"post","link":"https:\/\/newmobility.news\/en\/2026\/06\/30\/ceo-smart-europe-well-definitely-discuss-european-production-of-the-2\/","title":{"rendered":"CEO Smart Europe: &#8216;We\u2019ll definitely discuss European production of the #2&#8217;"},"content":{"rendered":"Although Smart reinvented itself around the booming SUV segment, sales have yet to meet expectations. With the recently appointed Wolfgang Ufer at the helm as its new CEO, the brand is bringing a Mercedes veteran to the role just as its most iconic model, the #2, is ready for a rematch. \u201cIt's the <div class=\"leaky_paywall_message_wrap\"><div id=\"leaky_paywall_message\">This content has been archived. <a href=\"https:\/\/newmobility.news\/en\/subscription\/\">Log in or Subscribe<\/a> to a level that has access to archived content.<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Although Smart reinvented itself around the booming SUV segment, sales have yet to meet expectations. With the recently appointed Wolfgang Ufer at the helm as its new CEO, the brand is bringing a Mercedes veteran to the role just as its most iconic model, the #2, is ready for a rematch. \u201cIt&#8217;s the This content [&hellip;]<\/p>\n","protected":false},"author":715,"featured_media":188778,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\r\n\r\n{excerpt}\r\n\r\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[28,16,27,77169,8,4,17],"tags":[],"class_list":["post-188771","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-europe","category-industry","category-interview","category-market","category-product","category-top-stories-today","category-weekly-newsletter"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg?fit=1200%2C675&ssl=1",1200,675,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg?fit=300%2C169&ssl=1",300,169,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg?fit=640%2C360&ssl=1",640,360,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg?fit=640%2C360&ssl=1",640,360,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg?fit=1200%2C675&ssl=1",1200,675,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg?fit=1200%2C675&ssl=1",1200,675,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg?fit=18%2C10&ssl=1",18,10,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg?fit=560%2C315&ssl=1",560,315,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg?resize=1200%2C240&ssl=1",1200,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg?resize=1200%2C180&ssl=1",1200,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg?resize=1200%2C180&ssl=1",1200,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg?resize=1200%2C180&ssl=1",1200,180,true]},"post_excerpt_stackable_v2":"<p>Although Smart reinvented itself around the booming SUV segment, sales have yet to meet expectations. With the recently appointed Wolfgang Ufer at the helm as its new CEO, the brand is bringing a Mercedes veteran to the role just as its most iconic model, the #2, is ready for a rematch. \u201cIt&#8217;s the This content has been archived. Log in or Subscribe to a level that has access to archived content.<\/p>\n","category_list_v2":"<a href=\"https:\/\/newmobility.news\/en\/category\/europe\/\" rel=\"category tag\">Europe<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/industry\/\" rel=\"category tag\">Industry<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/interview\/\" rel=\"category tag\">Interview<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/market\/\" rel=\"category tag\">Market<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/product\/\" rel=\"category tag\">Product<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/top-stories-today\/\" rel=\"category tag\">Top Stories Today<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/weekly-newsletter\/\" rel=\"category tag\">Weekly Newsletter<\/a>","author_info_v2":{"name":"Piet Andries","url":"https:\/\/newmobility.news\/en\/author\/piet-andriesgmail-com\/"},"comments_num_v2":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>CEO Smart Europe: &#039;We\u2019ll definitely discuss European production of the #2&#039; - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/en\/2026\/06\/30\/ceo-smart-europe-well-definitely-discuss-european-production-of-the-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CEO Smart Europe: &#039;We\u2019ll definitely discuss European production of the #2&#039; - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"Although Smart reinvented itself around the booming SUV segment, sales have yet to meet expectations. With the recently appointed Wolfgang Ufer at the helm as its new CEO, the brand is bringing a Mercedes veteran to the role just as its most iconic model, the #2, is ready for a rematch. \u201cIt&#039;s the This content [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newmobility.news\/en\/2026\/06\/30\/ceo-smart-europe-well-definitely-discuss-european-production-of-the-2\/\" \/>\n<meta property=\"og:site_name\" content=\"newmobility.news\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/search\/top\/?q=newmobility.news\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-30T07:51:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-03T09:28:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newmobility.news\/wp-content\/uploads\/2026\/06\/Wolfgang_Ufer_smart_Europe.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Piet Andries\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:site\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Piet Andries\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/06\\\/30\\\/ceo-smart-europe-well-definitely-discuss-european-production-of-the-2\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/06\\\/30\\\/ceo-smart-europe-well-definitely-discuss-european-production-of-the-2\\\/\"},\"author\":{\"name\":\"Piet Andries\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/#\\\/schema\\\/person\\\/a5b306e499388c9ea0a3a4f6704d7081\"},\"headline\":\"CEO Smart Europe: &#8216;We\u2019ll definitely discuss European production of the #2&#8217;\",\"datePublished\":\"2026-06-30T07:51:45+00:00\",\"dateModified\":\"2026-07-03T09:28:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/06\\\/30\\\/ceo-smart-europe-well-definitely-discuss-european-production-of-the-2\\\/\"},\"wordCount\":1370,\"publisher\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/06\\\/30\\\/ceo-smart-europe-well-definitely-discuss-european-production-of-the-2\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Wolfgang_Ufer_smart_Europe.jpeg?fit=1200%2C675&ssl=1\",\"articleSection\":[\"Europe\",\"Industry\",\"Interview\",\"Market\",\"Product\",\"Top Stories Today\",\"Weekly Newsletter\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/06\\\/30\\\/ceo-smart-europe-well-definitely-discuss-european-production-of-the-2\\\/\",\"url\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/06\\\/30\\\/ceo-smart-europe-well-definitely-discuss-european-production-of-the-2\\\/\",\"name\":\"CEO Smart Europe: 'We\u2019ll definitely discuss European production of the #2' - 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