{"id":191042,"date":"2026-08-07T11:30:03","date_gmt":"2026-08-07T09:30:03","guid":{"rendered":"https:\/\/newmobility.news\/?p=191042"},"modified":"2026-08-07T11:41:31","modified_gmt":"2026-08-07T09:41:31","slug":"ford-prices-fathom-ev-pickup-at-28350-eyes-global-potential","status":"publish","type":"post","link":"https:\/\/newmobility.news\/en\/2026\/08\/07\/ford-prices-fathom-ev-pickup-at-28350-eyes-global-potential\/","title":{"rendered":"Ford prices Fathom EV pickup at $28,350, eyes global potential"},"content":{"rendered":"Ford has put a name and a price on the first model from its radically simplified new electric-car platform. The Ford Fathom, a compact-to-midsize electric pickup, will start at $28,350 in the United States, or $29,945 including destination charges, when deliveries begin in the fall of 2027.\r\n\r\nThat <div class=\"leaky_paywall_message_wrap\"><div id=\"leaky_paywall_message\">This content has been archived. <a href=\"https:\/\/newmobility.news\/en\/subscription\/\">Log in or Subscribe<\/a> to a level that has access to archived content.<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Ford has put a name and a price on the first model from its radically simplified new electric-car platform. The Ford Fathom, a compact-to-midsize electric pickup, will start at $28,350 in the United States, or $29,945 including destination charges, when deliveries begin in the fall of 2027. That This content has been archived. Log in [&hellip;]<\/p>\n","protected":false},"author":21,"featured_media":191043,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\r\n\r\n{excerpt}\r\n\r\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[77169,8,6,4,77165],"tags":[],"class_list":["post-191042","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market","category-product","category-technology","category-top-stories-today","category-usa"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg?fit=1087%2C682&ssl=1",1087,682,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg?fit=300%2C188&ssl=1",300,188,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg?fit=640%2C402&ssl=1",640,402,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg?fit=640%2C401&ssl=1",640,401,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg?fit=1087%2C682&ssl=1",1087,682,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg?fit=1087%2C682&ssl=1",1087,682,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg?fit=18%2C12&ssl=1",18,12,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg?fit=560%2C351&ssl=1",560,351,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg?resize=1087%2C240&ssl=1",1087,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg?resize=1087%2C180&ssl=1",1087,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg?resize=1087%2C180&ssl=1",1087,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg?resize=1087%2C180&ssl=1",1087,180,true]},"post_excerpt_stackable_v2":"<p>Ford has put a name and a price on the first model from its radically simplified new electric-car platform. The Ford Fathom, a compact-to-midsize electric pickup, will start at $28,350 in the United States, or $29,945 including destination charges, when deliveries begin in the fall of 2027. That This content has been archived. Log in or Subscribe to a level that has access to archived content.<\/p>\n","category_list_v2":"<a href=\"https:\/\/newmobility.news\/en\/category\/market\/\" rel=\"category tag\">Market<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/product\/\" rel=\"category tag\">Product<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/technology\/\" rel=\"category tag\">Technology<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/top-stories-today\/\" rel=\"category tag\">Top Stories Today<\/a>, <a href=\"https:\/\/newmobility.news\/en\/category\/usa\/\" rel=\"category tag\">USA<\/a>","author_info_v2":{"name":"Joris Van Roy","url":"https:\/\/newmobility.news\/en\/author\/jorisximcom-be\/"},"comments_num_v2":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ford prices Fathom EV pickup at $28,350, eyes global potential - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/en\/2026\/08\/07\/ford-prices-fathom-ev-pickup-at-28350-eyes-global-potential\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ford prices Fathom EV pickup at $28,350, eyes global potential - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"Ford has put a name and a price on the first model from its radically simplified new electric-car platform. The Ford Fathom, a compact-to-midsize electric pickup, will start at $28,350 in the United States, or $29,945 including destination charges, when deliveries begin in the fall of 2027. That This content has been archived. Log in [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newmobility.news\/en\/2026\/08\/07\/ford-prices-fathom-ev-pickup-at-28350-eyes-global-potential\/\" \/>\n<meta property=\"og:site_name\" content=\"newmobility.news\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/search\/top\/?q=newmobility.news\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-07T09:30:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-07T09:41:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newmobility.news\/wp-content\/uploads\/2026\/08\/Ford-Fathom-prototype.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1087\" \/>\n\t<meta property=\"og:image:height\" content=\"682\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Joris Van Roy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:site\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Joris Van Roy\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/08\\\/07\\\/ford-prices-fathom-ev-pickup-at-28350-eyes-global-potential\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/08\\\/07\\\/ford-prices-fathom-ev-pickup-at-28350-eyes-global-potential\\\/\"},\"author\":{\"name\":\"Joris Van Roy\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/#\\\/schema\\\/person\\\/993f2da7cd774079044984132dee0ef0\"},\"headline\":\"Ford prices Fathom EV pickup at $28,350, eyes global potential\",\"datePublished\":\"2026-08-07T09:30:03+00:00\",\"dateModified\":\"2026-08-07T09:41:31+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/08\\\/07\\\/ford-prices-fathom-ev-pickup-at-28350-eyes-global-potential\\\/\"},\"wordCount\":702,\"publisher\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/08\\\/07\\\/ford-prices-fathom-ev-pickup-at-28350-eyes-global-potential\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/Ford-Fathom-prototype.jpg?fit=1087%2C682&ssl=1\",\"articleSection\":[\"Market\",\"Product\",\"Technology\",\"Top Stories Today\",\"USA\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/08\\\/07\\\/ford-prices-fathom-ev-pickup-at-28350-eyes-global-potential\\\/\",\"url\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/08\\\/07\\\/ford-prices-fathom-ev-pickup-at-28350-eyes-global-potential\\\/\",\"name\":\"Ford prices Fathom EV pickup at $28,350, eyes global potential - newmobility.news\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/08\\\/07\\\/ford-prices-fathom-ev-pickup-at-28350-eyes-global-potential\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/08\\\/07\\\/ford-prices-fathom-ev-pickup-at-28350-eyes-global-potential\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/Ford-Fathom-prototype.jpg?fit=1087%2C682&ssl=1\",\"datePublished\":\"2026-08-07T09:30:03+00:00\",\"dateModified\":\"2026-08-07T09:41:31+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/08\\\/07\\\/ford-prices-fathom-ev-pickup-at-28350-eyes-global-potential\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/newmobility.news\\\/2026\\\/08\\\/07\\\/ford-prices-fathom-ev-pickup-at-28350-eyes-global-potential\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/08\\\/07\\\/ford-prices-fathom-ev-pickup-at-28350-eyes-global-potential\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/Ford-Fathom-prototype.jpg?fit=1087%2C682&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/Ford-Fathom-prototype.jpg?fit=1087%2C682&ssl=1\",\"width\":1087,\"height\":682,\"caption\":\"Ford is still keeping the final Fathom design under wraps, but has shown development prototypes of the compact electric pickup during testing. 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The Ford Fathom, a compact-to-midsize electric pickup, will start at $28,350 in the United States, or $29,945 including destination charges, when deliveries begin in the fall of 2027. That This content has been archived. 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