{"id":163146,"date":"2025-02-14T11:48:05","date_gmt":"2025-02-14T10:48:05","guid":{"rendered":"https:\/\/newmobility.news\/?p=163146"},"modified":"2025-02-14T13:54:50","modified_gmt":"2025-02-14T12:54:50","slug":"bmw-postpones-agency-model-implementation","status":"publish","type":"post","link":"https:\/\/newmobility.news\/fr\/2025\/02\/14\/bmw-postpones-agency-model-implementation\/","title":{"rendered":"BMW reporte la mise en \u0153uvre du mod\u00e8le d'agence"},"content":{"rendered":"

Apr\u00e8s que le groupe BMW a d\u00e9j\u00e0 fait passer les ventes de Mini au mod\u00e8le de l'agence en 2024, il \u00e9tait pr\u00e9vu de l'introduire pour le c\u0153ur de la marque BMW au d\u00e9but de 2026. Ce calendrier a \u00e9t\u00e9 repouss\u00e9, mais BMW, contrairement \u00e0 VW, s'en tient \u00e0 son projet.<\/p>

Le mod\u00e8le d'agence est un sujet br\u00fblant, voire controvers\u00e9, dans le secteur. Actuellement, la plupart des voitures sont vendues par l'interm\u00e9diaire de concessionnaires, qui jouent le r\u00f4le de vendeurs aupr\u00e8s du consommateur. Le mod\u00e8le d'agence s'\u00e9carte de ce principe. Dans ce cas, le concessionnaire local n'est plus le partenaire contractuel du client, mais le constructeur automobile.<\/p>

Ce contenu a \u00e9t\u00e9 archiv\u00e9. Connectez-vous ou inscrivez-vous<\/a> \u00e0 un niveau qui donne acc\u00e8s au contenu archiv\u00e9.<\/div><\/div>","protected":false},"excerpt":{"rendered":"

After the BMW Group had already switched Mini sales to the agency model in 2024, the plan was to introduce it for the core BMW brand at the beginning of 2026. However, this timetable has been pushed back, but BMW, unlike VW, is sticking to the move.The agency model is a hot and even controversial […]<\/p>\n","protected":false},"author":13,"featured_media":163156,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[16,8,77151,17],"tags":[],"class_list":["post-163146","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry","category-product","category-services","category-weekly-newsletter"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58.png?fit=1680%2C966&ssl=1",1680,966,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58.png?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58.png?fit=300%2C173&ssl=1",300,173,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58.png?fit=640%2C368&ssl=1",640,368,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58.png?fit=640%2C368&ssl=1",640,368,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58.png?fit=1536%2C883&ssl=1",1536,883,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58.png?fit=1680%2C966&ssl=1",1680,966,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58.png?fit=18%2C10&ssl=1",18,10,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58.png?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58.png?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58.png?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58.png?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58.png?fit=560%2C322&ssl=1",560,322,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58.png?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58.png?resize=1536%2C240&ssl=1",1536,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58.png?resize=1536%2C180&ssl=1",1536,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58.png?resize=1680%2C180&ssl=1",1680,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58.png?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58.png?resize=1680%2C180&ssl=1",1680,180,true]},"post_excerpt_stackable_v2":"

After the BMW Group had already switched Mini sales to the agency model in 2024, the plan was to introduce it for the core BMW brand at the beginning of 2026. However, this timetable has been pushed back, but BMW, unlike VW, is sticking to the move.The agency model is a hot and even controversial item in the industry. Currently, most cars are sold through dealers, who act as salespersons to the consumer. The agency model represents a departure from this principle. In that case, the local dealer is no longer the customer\u2019s contractual partner, but the car manufacturer is.This…<\/p>\n","category_list_v2":"Industry<\/a>, Product<\/a>, Services<\/a>, Weekly Newsletter<\/a>","author_info_v2":{"name":"Tony Verhelle","url":"https:\/\/newmobility.news\/fr\/author\/toverbel\/"},"comments_num_v2":"0 comments","yoast_head":"\nBMW postpones agency model implementation - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/fr\/2025\/02\/14\/bmw-postpones-agency-model-implementation\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BMW postpones agency model implementation - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"After the BMW Group had already switched Mini sales to the agency model in 2024, the plan was to introduce it for the core BMW brand at the beginning of 2026. However, this timetable has been pushed back, but BMW, unlike VW, is sticking to the move.The agency model is a hot and even controversial […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newmobility.news\/fr\/2025\/02\/14\/bmw-postpones-agency-model-implementation\/\" \/>\n<meta property=\"og:site_name\" content=\"newmobility.news\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/search\/top\/?q=newmobility.news\" \/>\n<meta property=\"article:published_time\" content=\"2025-02-14T10:48:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-14T12:54:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newmobility.news\/wp-content\/uploads\/2025\/02\/Schermafbeelding-2025-02-14-om-11.12.58-1024x589.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"589\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Tony Verhelle\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:site\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tony Verhelle\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture est.\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/02\\\/14\\\/bmw-postpones-agency-model-implementation\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/02\\\/14\\\/bmw-postpones-agency-model-implementation\\\/\"},\"author\":{\"name\":\"Tony Verhelle\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/#\\\/schema\\\/person\\\/9ed42cfc4d62d98488c1d6e225040557\"},\"headline\":\"BMW postpones agency model implementation\",\"datePublished\":\"2025-02-14T10:48:05+00:00\",\"dateModified\":\"2025-02-14T12:54:50+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/02\\\/14\\\/bmw-postpones-agency-model-implementation\\\/\"},\"wordCount\":566,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/02\\\/14\\\/bmw-postpones-agency-model-implementation\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/Schermafbeelding-2025-02-14-om-11.12.58.png?fit=1680%2C966&ssl=1\",\"articleSection\":[\"Industry\",\"Product\",\"Services\",\"Weekly Newsletter\"],\"inLanguage\":\"fr-BE\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/newmobility.news\\\/2025\\\/02\\\/14\\\/bmw-postpones-agency-model-implementation\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/02\\\/14\\\/bmw-postpones-agency-model-implementation\\\/\",\"url\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/02\\\/14\\\/bmw-postpones-agency-model-implementation\\\/\",\"name\":\"BMW postpones agency model implementation - 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