{"id":165783,"date":"2025-04-17T11:15:44","date_gmt":"2025-04-17T09:15:44","guid":{"rendered":"https:\/\/newmobility.news\/?p=165783"},"modified":"2025-04-18T21:06:00","modified_gmt":"2025-04-18T19:06:00","slug":"lyft-buys-taxi-app-from-bmw-and-mercedes-to-expand-in-eu","status":"publish","type":"post","link":"https:\/\/newmobility.news\/fr\/2025\/04\/17\/lyft-buys-taxi-app-from-bmw-and-mercedes-to-expand-in-eu\/","title":{"rendered":"Lyft rach\u00e8te l'application de taxi de BMW et Mercedes pour se d\u00e9velopper dans l'Union europ\u00e9enne"},"content":{"rendered":"La plateforme am\u00e9ricaine de VTC Lyft rach\u00e8te l'application de taxi FreeNow aux marques allemandes de voitures de luxe BMW et Mercedes-Benz. Le concurrent d'Uber d\u00e9boursera 175 millions d'euros pour cette acquisition et souhaite s'en servir comme levier pour p\u00e9n\u00e9trer le march\u00e9 europ\u00e9en sous son propre nom. Lyft est avant tout une plateforme de VTC qui met en relation
Ce contenu a \u00e9t\u00e9 archiv\u00e9. Connectez-vous ou inscrivez-vous<\/a> \u00e0 un niveau qui donne acc\u00e8s au contenu archiv\u00e9.<\/div><\/div>","protected":false},"excerpt":{"rendered":"

American ride-hailing platform Lyft is buying the taxi app FreeNow from German luxury car brands BMW and Mercedes-Benz. The Uber competitor is paying 175 million euros for this and wants to use it as a lever to enter Europe under its own name. Lyft is primarily a ride-hailing platform that connecThis content has been archived. […]<\/p>\n","protected":false},"author":164,"featured_media":165811,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false},"categories":[28,7,4,77165,17],"tags":[],"class_list":["post-165783","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-europe","category-mobility","category-top-stories-today","category-usa","category-weekly-newsletter"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png?fit=2154%2C1440&ssl=1",2154,1440,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png?fit=300%2C201&ssl=1",300,201,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png?fit=640%2C428&ssl=1",640,428,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png?fit=640%2C428&ssl=1",640,428,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png?fit=1536%2C1027&ssl=1",1536,1027,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png?fit=2048%2C1369&ssl=1",2048,1369,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png?fit=18%2C12&ssl=1",18,12,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png?fit=560%2C374&ssl=1",560,374,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png?resize=1536%2C240&ssl=1",1536,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png?resize=1536%2C180&ssl=1",1536,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png?resize=2048%2C180&ssl=1",2048,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png?resize=2154%2C180&ssl=1",2154,180,true]},"post_excerpt_stackable_v2":"

American ride-hailing platform Lyft is buying the taxi app FreeNow from German luxury car brands BMW and Mercedes-Benz. The Uber competitor is paying 175 million euros for this and wants to use it as a lever to enter Europe under its own name. Lyft is primarily a ride-hailing platform that connecThis content has been archived. Log in or Subscribe to a level that has access to archived content.<\/p>\n","category_list_v2":"Europe<\/a>, Mobility<\/a>, Top Stories Today<\/a>, USA<\/a>, Weekly Newsletter<\/a>","author_info_v2":{"name":"Luc Joris","url":"https:\/\/newmobility.news\/fr\/author\/belga-5\/"},"comments_num_v2":"0 comments","yoast_head":"\nLyft buys taxi app from BMW and Mercedes to expand in EU - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/fr\/2025\/04\/17\/lyft-buys-taxi-app-from-bmw-and-mercedes-to-expand-in-eu\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lyft buys taxi app from BMW and Mercedes to expand in EU - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"American ride-hailing platform Lyft is buying the taxi app FreeNow from German luxury car brands BMW and Mercedes-Benz. The Uber competitor is paying 175 million euros for this and wants to use it as a lever to enter Europe under its own name. Lyft is primarily a ride-hailing platform that connecThis content has been archived. […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newmobility.news\/fr\/2025\/04\/17\/lyft-buys-taxi-app-from-bmw-and-mercedes-to-expand-in-eu\/\" \/>\n<meta property=\"og:site_name\" content=\"newmobility.news\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/search\/top\/?q=newmobility.news\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-17T09:15:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-18T19:06:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newmobility.news\/wp-content\/uploads\/2025\/04\/Untitled-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2154\" \/>\n\t<meta property=\"og:image:height\" content=\"1440\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Luc Joris\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:site\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Luc Joris\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture est.\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/04\\\/17\\\/lyft-buys-taxi-app-from-bmw-and-mercedes-to-expand-in-eu\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/04\\\/17\\\/lyft-buys-taxi-app-from-bmw-and-mercedes-to-expand-in-eu\\\/\"},\"author\":{\"name\":\"Luc Joris\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/#\\\/schema\\\/person\\\/a31e684b1039b4a94985a9aae156f28b\"},\"headline\":\"Lyft buys taxi app from BMW and Mercedes to expand in EU\",\"datePublished\":\"2025-04-17T09:15:44+00:00\",\"dateModified\":\"2025-04-18T19:06:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/04\\\/17\\\/lyft-buys-taxi-app-from-bmw-and-mercedes-to-expand-in-eu\\\/\"},\"wordCount\":398,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/04\\\/17\\\/lyft-buys-taxi-app-from-bmw-and-mercedes-to-expand-in-eu\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/Untitled-1.png?fit=2154%2C1440&ssl=1\",\"articleSection\":[\"Europe\",\"Mobility\",\"Top Stories Today\",\"USA\",\"Weekly Newsletter\"],\"inLanguage\":\"fr-BE\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/newmobility.news\\\/2025\\\/04\\\/17\\\/lyft-buys-taxi-app-from-bmw-and-mercedes-to-expand-in-eu\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/04\\\/17\\\/lyft-buys-taxi-app-from-bmw-and-mercedes-to-expand-in-eu\\\/\",\"url\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/04\\\/17\\\/lyft-buys-taxi-app-from-bmw-and-mercedes-to-expand-in-eu\\\/\",\"name\":\"Lyft buys taxi app from BMW and Mercedes to expand in EU - 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