{"id":173291,"date":"2025-08-14T12:15:35","date_gmt":"2025-08-14T10:15:35","guid":{"rendered":"https:\/\/newmobility.news\/?p=173291"},"modified":"2025-08-14T12:04:56","modified_gmt":"2025-08-14T10:04:56","slug":"brussels-e-bike-manufacturer-cowboy-in-dire-straits","status":"publish","type":"post","link":"https:\/\/newmobility.news\/fr\/2025\/08\/14\/brussels-e-bike-manufacturer-cowboy-in-dire-straits\/","title":{"rendered":"Le fabricant bruxellois de v\u00e9los \u00e9lectriques Cowboy en grande difficult\u00e9 ? (mise \u00e0 jour)"},"content":{"rendered":"

Cowboy, le fabricant bruxellois de v\u00e9los \u00e9lectriques tendance, g\u00e9n\u00e9ralement d'un noir profond, a toujours \u00e9t\u00e9 entour\u00e9 d'un certain flou financier. Le rappel du mod\u00e8le C4 ST (Edition MR) d\u00e9but mai, en raison d'un risque de rupture du cadre, a une nouvelle fois plong\u00e9 l'entreprise dans la tourmente. On \u00e9voque m\u00eame l'arriv\u00e9e d'un nouveau PDG et un sc\u00e9nario de rachat de la soci\u00e9t\u00e9, bien que les fondateurs de Cowboy gardent pour l'instant le silence.<\/p>

L'\u00e9l\u00e9ment qui a, d'une mani\u00e8re ou d'une autre, mis Cowboy dans une situation d\u00e9licate est l'annonce de rappel publi\u00e9e sur le site web de l'entreprise d\u00e9but mai. \" Apr\u00e8s des tests de qualit\u00e9 approfondis, Cowboy a constat\u00e9 que certains mod\u00e8les du C4 ST (Edition MR) ne r\u00e9pondaient pas aux normes \u00e9lev\u00e9es de s\u00e9curit\u00e9 et de qualit\u00e9 que nous appliquons \", indique le communiqu\u00e9. \" Ces v\u00e9los, soud\u00e9s par l'un de nos partenaires de production, peuvent pr\u00e9senter des fissures de fatigue au niveau de la soudure entre le tube de direction et le tube diagonal. \"<\/p>

Ce contenu a \u00e9t\u00e9 archiv\u00e9. Connectez-vous ou inscrivez-vous<\/a> \u00e0 un niveau qui donne acc\u00e8s au contenu archiv\u00e9.<\/div><\/div>","protected":false},"excerpt":{"rendered":"

Cowboy, the Brussels-based manufacturer of trendy, usually dark black electric bikes, has always been surrounded by a certain amount of financial haze. The recall of the C4 ST (Edition MR) model in early May due to the risk of frame breakage has once again thrown the company into turmoil.\u00a0There is even talk of a new […]<\/p>\n","protected":false},"author":164,"featured_media":173316,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[77170,52082,7,31,4],"tags":[],"class_list":["post-173291","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-belgium","category-ebikes","category-mobility","category-road-safety","category-top-stories-today"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?fit=2150%2C1502&ssl=1",2150,1502,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?fit=300%2C210&ssl=1",300,210,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?fit=640%2C447&ssl=1",640,447,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?fit=640%2C447&ssl=1",640,447,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?fit=1536%2C1073&ssl=1",1536,1073,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?fit=2048%2C1431&ssl=1",2048,1431,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?fit=18%2C12&ssl=1",18,12,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?fit=560%2C391&ssl=1",560,391,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?resize=1536%2C240&ssl=1",1536,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?resize=1536%2C180&ssl=1",1536,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?resize=2048%2C180&ssl=1",2048,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?resize=2150%2C180&ssl=1",2150,180,true]},"post_excerpt_stackable_v2":"

Cowboy, the Brussels-based manufacturer of trendy, usually dark black electric bikes, has always been surrounded by a certain amount of financial haze. The recall of the C4 ST (Edition MR) model in early May due to the risk of frame breakage has once again thrown the company into turmoil.\u00a0There is even talk of a new CEO and a takeover scenario for the company, although Cowboy’s founders are currently keeping quiet.The ball that somehow caused Cowboy to end up in dire straits is the recall on the company’s website in early May. “After extensive quality testing, Cowboy has determined that some…<\/p>\n","category_list_v2":"Belgium<\/a>, eBikes<\/a>, Mobility<\/a>, Road safety<\/a>, Top Stories Today<\/a>","author_info_v2":{"name":"Luc Joris","url":"https:\/\/newmobility.news\/fr\/author\/belga-5\/"},"comments_num_v2":"0 comments","yoast_head":"\nBrussels e-bike manufacturer Cowboy in dire straits? (update) - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/fr\/2025\/08\/14\/brussels-e-bike-manufacturer-cowboy-in-dire-straits\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brussels e-bike manufacturer Cowboy in dire straits? (update) - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"Cowboy, the Brussels-based manufacturer of trendy, usually dark black electric bikes, has always been surrounded by a certain amount of financial haze. The recall of the C4 ST (Edition MR) model in early May due to the risk of frame breakage has once again thrown the company into turmoil.\u00a0There is even talk of a new […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newmobility.news\/fr\/2025\/08\/14\/brussels-e-bike-manufacturer-cowboy-in-dire-straits\/\" \/>\n<meta property=\"og:site_name\" content=\"newmobility.news\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/search\/top\/?q=newmobility.news\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-14T10:15:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/08\/Untitled-1.png?fit=2150%2C1502&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"2150\" \/>\n\t<meta property=\"og:image:height\" content=\"1502\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Luc Joris\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:site\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Luc Joris\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture est.\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/08\\\/14\\\/brussels-e-bike-manufacturer-cowboy-in-dire-straits\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/08\\\/14\\\/brussels-e-bike-manufacturer-cowboy-in-dire-straits\\\/\"},\"author\":{\"name\":\"Luc Joris\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/#\\\/schema\\\/person\\\/9b4a04002179d83e5be74f13c664b722\"},\"headline\":\"Brussels e-bike manufacturer Cowboy in dire straits? 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