{"id":178732,"date":"2025-12-04T12:15:58","date_gmt":"2025-12-04T11:15:58","guid":{"rendered":"https:\/\/newmobility.news\/?p=178732"},"modified":"2025-12-05T11:18:54","modified_gmt":"2025-12-05T10:18:54","slug":"poppy-launches-new-flexible-short-term-private-leasing-formula","status":"publish","type":"post","link":"https:\/\/newmobility.news\/fr\/2025\/12\/04\/poppy-launches-new-flexible-short-term-private-leasing-formula\/","title":{"rendered":"Poppy lance une nouvelle formule de location priv\u00e9e flexible \u00e0 court terme"},"content":{"rendered":"<p>Poppy, <span class=\"Y2IQFc\" lang=\"en\">the D'Ieteren-owned mobility provider with its iconic red cars, is today launching Poppy Lease, a 100% digital, flexible offering for Belgian private individuals and the self-employed. <\/span><span class=\"Y2IQFc\" lang=\"en\">Le projet a en fait d\u00e9marr\u00e9 il y a trois ans sous le nom de MyPop, en phase de test.<\/span><\/p><p><span class=\"Y2IQFc\" lang=\"en\">La Belgique est loin derri\u00e8re ses voisins en mati\u00e8re de leasing priv\u00e9. Une \u00e9tude r\u00e9alis\u00e9e par Renta, la F\u00e9d\u00e9ration belge des soci\u00e9t\u00e9s de location de v\u00e9hicules, a r\u00e9v\u00e9l\u00e9 que seuls 13 200 particuliers en Belgique ont un contrat de leasing priv\u00e9, soit un taux de p\u00e9n\u00e9tration de seulement 5,31 TP3T, contre environ 250 000 particuliers chez nos voisins n\u00e9erlandais. Poppy y a vu une opportunit\u00e9 et a lanc\u00e9 Poppy Lease.<\/span><\/p><div class=\"leaky_paywall_message_wrap\"><div id=\"leaky_paywall_message\">Ce contenu a \u00e9t\u00e9 archiv\u00e9. <a href=\"https:\/\/newmobility.news\/fr\/subscription\/\">Connectez-vous ou inscrivez-vous<\/a> \u00e0 un niveau qui donne acc\u00e8s au contenu archiv\u00e9.<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Poppy, the D&#8217;Ieteren-owned mobility provider with its iconic red cars, is today launching Poppy Lease, a 100% digital, flexible offering for Belgian private individuals and the self-employed. The project actually started three years ago under the name MyPop as a test phase.Belgium lags far behind its neighbours in private leasing. A study by Renta, the [&hellip;]<\/p>\n","protected":false},"author":175,"featured_media":178751,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[77170,77158,7,4,17],"tags":[],"class_list":["post-178732","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-belgium","category-leasing","category-mobility","category-top-stories-today","category-weekly-newsletter"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp?fit=1120%2C747&ssl=1",1120,747,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp?fit=300%2C200&ssl=1",300,200,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp?fit=640%2C427&ssl=1",640,427,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp?fit=640%2C427&ssl=1",640,427,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp?fit=1120%2C747&ssl=1",1120,747,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp?fit=1120%2C747&ssl=1",1120,747,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp?fit=18%2C12&ssl=1",18,12,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp?fit=560%2C374&ssl=1",560,374,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp?resize=1120%2C240&ssl=1",1120,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp?resize=1120%2C180&ssl=1",1120,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp?resize=1120%2C180&ssl=1",1120,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp?resize=1120%2C180&ssl=1",1120,180,true]},"post_excerpt_stackable_v2":"<p>Poppy, the D&#8217;Ieteren-owned mobility provider with its iconic red cars, is today launching Poppy Lease, a 100% digital, flexible offering for Belgian private individuals and the self-employed. The project actually started three years ago under the name MyPop as a test phase.Belgium lags far behind its neighbours in private leasing. A study by Renta, the Belgian Federation of Vehicle Rental Companies, revealed that only 13,200 private individuals in Belgium have a private lease contract, a mere 5.3% penetration compared to our Dutch neighbors, where around 250,000 individuals lease privately. Poppy saw this as an opportunity and launched Poppy Lease.This content&hellip;<\/p>\n","category_list_v2":"<a href=\"https:\/\/newmobility.news\/fr\/category\/belgium\/\" rel=\"category tag\">Belgium<\/a>, <a href=\"https:\/\/newmobility.news\/fr\/category\/leasing\/\" rel=\"category tag\">Leasing<\/a>, <a href=\"https:\/\/newmobility.news\/fr\/category\/mobility\/\" rel=\"category tag\">Mobility<\/a>, <a href=\"https:\/\/newmobility.news\/fr\/category\/top-stories-today\/\" rel=\"category tag\">Top Stories Today<\/a>, <a href=\"https:\/\/newmobility.news\/fr\/category\/weekly-newsletter\/\" rel=\"category tag\">Weekly Newsletter<\/a>","author_info_v2":{"name":"Hilde Van Raemdonck","url":"https:\/\/newmobility.news\/fr\/author\/hilde-van-raemdonck\/"},"comments_num_v2":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Poppy launches new flexible, short-term private leasing formula - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/fr\/2025\/12\/04\/poppy-launches-new-flexible-short-term-private-leasing-formula\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Poppy launches new flexible, short-term private leasing formula - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"Poppy, the D&#039;Ieteren-owned mobility provider with its iconic red cars, is today launching Poppy Lease, a 100% digital, flexible offering for Belgian private individuals and the self-employed. The project actually started three years ago under the name MyPop as a test phase.Belgium lags far behind its neighbours in private leasing. A study by Renta, the [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newmobility.news\/fr\/2025\/12\/04\/poppy-launches-new-flexible-short-term-private-leasing-formula\/\" \/>\n<meta property=\"og:site_name\" content=\"newmobility.news\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/search\/top\/?q=newmobility.news\" \/>\n<meta property=\"article:published_time\" content=\"2025-12-04T11:15:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-05T10:18:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newmobility.news\/wp-content\/uploads\/2025\/12\/PoppyLeaseDec2025.jpg-1.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1120\" \/>\n\t<meta property=\"og:image:height\" content=\"747\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Hilde Van Raemdonck\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:site\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Hilde Van Raemdonck\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture est.\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/12\\\/04\\\/poppy-launches-new-flexible-short-term-private-leasing-formula\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/12\\\/04\\\/poppy-launches-new-flexible-short-term-private-leasing-formula\\\/\"},\"author\":{\"name\":\"Hilde Van Raemdonck\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/#\\\/schema\\\/person\\\/7540fd72a981bf6a315ba1b874c2a464\"},\"headline\":\"Poppy launches new flexible, short-term private leasing formula\",\"datePublished\":\"2025-12-04T11:15:58+00:00\",\"dateModified\":\"2025-12-05T10:18:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/12\\\/04\\\/poppy-launches-new-flexible-short-term-private-leasing-formula\\\/\"},\"wordCount\":495,\"publisher\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/12\\\/04\\\/poppy-launches-new-flexible-short-term-private-leasing-formula\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/PoppyLeaseDec2025.jpg-1.webp?fit=1120%2C747&ssl=1\",\"articleSection\":[\"Belgium\",\"Leasing\",\"Mobility\",\"Top Stories Today\",\"Weekly Newsletter\"],\"inLanguage\":\"fr-BE\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/12\\\/04\\\/poppy-launches-new-flexible-short-term-private-leasing-formula\\\/\",\"url\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/12\\\/04\\\/poppy-launches-new-flexible-short-term-private-leasing-formula\\\/\",\"name\":\"Poppy launches new flexible, short-term private leasing formula - newmobility.news\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/12\\\/04\\\/poppy-launches-new-flexible-short-term-private-leasing-formula\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/12\\\/04\\\/poppy-launches-new-flexible-short-term-private-leasing-formula\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/PoppyLeaseDec2025.jpg-1.webp?fit=1120%2C747&ssl=1\",\"datePublished\":\"2025-12-04T11:15:58+00:00\",\"dateModified\":\"2025-12-05T10:18:54+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/12\\\/04\\\/poppy-launches-new-flexible-short-term-private-leasing-formula\\\/#breadcrumb\"},\"inLanguage\":\"fr-BE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/newmobility.news\\\/2025\\\/12\\\/04\\\/poppy-launches-new-flexible-short-term-private-leasing-formula\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-BE\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2025\\\/12\\\/04\\\/poppy-launches-new-flexible-short-term-private-leasing-formula\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/PoppyLeaseDec2025.jpg-1.webp?fit=1120%2C747&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/PoppyLeaseDec2025.jpg-1.webp?fit=1120%2C747&ssl=1\",\"width\":1120,\"height\":747,\"caption\":\"From left to right: Marko Raspudic, CEO Poppy Mobility NV; 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