{"id":180169,"date":"2026-01-12T09:44:27","date_gmt":"2026-01-12T08:44:27","guid":{"rendered":"https:\/\/newmobility.news\/?p=180169"},"modified":"2026-01-12T11:18:44","modified_gmt":"2026-01-12T10:18:44","slug":"brussels-motor-show-rediscovers-its-role-as-eus-automotive-reality-check","status":"publish","type":"post","link":"https:\/\/newmobility.news\/fr\/2026\/01\/12\/brussels-motor-show-rediscovers-its-role-as-eus-automotive-reality-check\/","title":{"rendered":"Le salon de l'automobile de Bruxelles retrouve son r\u00f4le d'observateur de la r\u00e9alit\u00e9 automobile de l'UE"},"content":{"rendered":"<p>Avec +100.000, soit plus de 20% visiteurs suppl\u00e9mentaires durant le week-end d'ouverture par rapport \u00e0 l'ann\u00e9e derni\u00e8re, la 102\u00e8me \u00e9dition du Salon de l'Automobile de Bruxelles a mis un point d'orgue : Bruxelles est devenue un v\u00e9ritable barom\u00e8tre de confiance.<\/p><p>C'est une prise de conscience : il s'agit toujours d'un salon ' commercial ', et pas seulement d'une exposition. Si les acheteurs particuliers h\u00e9sitent ici, en d\u00e9but d'ann\u00e9e, alors que toutes les marques sont pr\u00e9sentes c\u00f4te \u00e0 c\u00f4te, les constructeurs savent que le reste de l'ann\u00e9e commerciale sera un v\u00e9ritable parcours du combattant. Et pour bon nombre de ces visiteurs, c'est une d\u00e9couverte.<\/p><div class=\"leaky_paywall_message_wrap\"><div id=\"leaky_paywall_message\">Ce contenu a \u00e9t\u00e9 archiv\u00e9. <a href=\"https:\/\/newmobility.news\/fr\/subscription\/\">Connectez-vous ou inscrivez-vous<\/a> \u00e0 un niveau qui donne acc\u00e8s au contenu archiv\u00e9.<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>With +100,000 or more than 20% extra visitors during the opening weekend compared with last year, the 102nd edition of the Brussels Motor Show has made one thing immediately clear: Brussels has become a genuine barometer of confidence.It&#8217;s a reality check: it is still a &#8216;sales&#8217; show, not just an exhibition. If private buyers hesitate [&hellip;]<\/p>\n","protected":false},"author":21,"featured_media":180172,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[77170,7,77167,9,6,4],"tags":[],"class_list":["post-180169","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-belgium","category-mobility","category-motor-show","category-opinion","category-technology","category-top-stories-today"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?fit=2560%2C1513&ssl=1",2560,1513,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?fit=300%2C177&ssl=1",300,177,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?fit=640%2C378&ssl=1",640,378,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?fit=640%2C378&ssl=1",640,378,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?fit=1536%2C908&ssl=1",1536,908,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?fit=2048%2C1211&ssl=1",2048,1211,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?fit=18%2C12&ssl=1",18,12,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?fit=560%2C331&ssl=1",560,331,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?resize=1536%2C240&ssl=1",1536,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?resize=1536%2C180&ssl=1",1536,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?resize=2048%2C180&ssl=1",2048,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?resize=2560%2C180&ssl=1",2560,180,true]},"post_excerpt_stackable_v2":"<p>With +100,000 or more than 20% extra visitors during the opening weekend compared with last year, the 102nd edition of the Brussels Motor Show has made one thing immediately clear: Brussels has become a genuine barometer of confidence.It&#8217;s a reality check: it is still a &#8216;sales&#8217; show, not just an exhibition. If private buyers hesitate here, early in the year, and with all brands present side by side, manufacturers know that the rest of the sales year will be an uphill battle. And for many of those visitors, it&#8217;s a discovery.This content has been archived. Log in or Subscribe to&hellip;<\/p>\n","category_list_v2":"<a href=\"https:\/\/newmobility.news\/fr\/category\/belgium\/\" rel=\"category tag\">Belgium<\/a>, <a href=\"https:\/\/newmobility.news\/fr\/category\/mobility\/\" rel=\"category tag\">Mobility<\/a>, <a href=\"https:\/\/newmobility.news\/fr\/category\/motor-show\/\" rel=\"category tag\">Motor Show<\/a>, <a href=\"https:\/\/newmobility.news\/fr\/category\/opinion\/\" rel=\"category tag\">Opinion<\/a>, <a href=\"https:\/\/newmobility.news\/fr\/category\/technology\/\" rel=\"category tag\">Technology<\/a>, <a href=\"https:\/\/newmobility.news\/fr\/category\/top-stories-today\/\" rel=\"category tag\">Top Stories Today<\/a>","author_info_v2":{"name":"Joris Van Roy","url":"https:\/\/newmobility.news\/fr\/author\/jorisximcom-be\/"},"comments_num_v2":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Brussels Motor Show rediscovers its role as EU\u2019s automotive reality check - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/fr\/2026\/01\/12\/brussels-motor-show-rediscovers-its-role-as-eus-automotive-reality-check\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brussels Motor Show rediscovers its role as EU\u2019s automotive reality check - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"With +100,000 or more than 20% extra visitors during the opening weekend compared with last year, the 102nd edition of the Brussels Motor Show has made one thing immediately clear: Brussels has become a genuine barometer of confidence.It&#039;s a reality check: it is still a &#039;sales&#039; show, not just an exhibition. If private buyers hesitate [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newmobility.news\/fr\/2026\/01\/12\/brussels-motor-show-rediscovers-its-role-as-eus-automotive-reality-check\/\" \/>\n<meta property=\"og:site_name\" content=\"newmobility.news\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/search\/top\/?q=newmobility.news\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-12T08:44:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-12T10:18:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newmobility.news\/wp-content\/uploads\/2026\/01\/Scherm\u00adafbeelding-2026-01-12-om-09.33.42-1024x605.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"605\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Joris Van Roy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:site\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Joris Van Roy\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture est.\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/01\\\/12\\\/brussels-motor-show-rediscovers-its-role-as-eus-automotive-reality-check\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/01\\\/12\\\/brussels-motor-show-rediscovers-its-role-as-eus-automotive-reality-check\\\/\"},\"author\":{\"name\":\"Joris Van Roy\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/#\\\/schema\\\/person\\\/993f2da7cd774079044984132dee0ef0\"},\"headline\":\"Brussels Motor Show rediscovers its role as EU\u2019s automotive reality check\",\"datePublished\":\"2026-01-12T08:44:27+00:00\",\"dateModified\":\"2026-01-12T10:18:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/01\\\/12\\\/brussels-motor-show-rediscovers-its-role-as-eus-automotive-reality-check\\\/\"},\"wordCount\":927,\"publisher\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/01\\\/12\\\/brussels-motor-show-rediscovers-its-role-as-eus-automotive-reality-check\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/Scherm%C2%ADafbeelding-2026-01-12-om-09.33.42-scaled.png?fit=2560%2C1513&ssl=1\",\"articleSection\":[\"Belgium\",\"Mobility\",\"Motor Show\",\"Opinion\",\"Technology\",\"Top Stories Today\"],\"inLanguage\":\"fr-BE\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/01\\\/12\\\/brussels-motor-show-rediscovers-its-role-as-eus-automotive-reality-check\\\/\",\"url\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/01\\\/12\\\/brussels-motor-show-rediscovers-its-role-as-eus-automotive-reality-check\\\/\",\"name\":\"Brussels Motor Show rediscovers its role as EU\u2019s automotive reality check - 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