{"id":183222,"date":"2026-03-23T11:34:38","date_gmt":"2026-03-23T10:34:38","guid":{"rendered":"https:\/\/newmobility.news\/?p=183222"},"modified":"2026-03-27T11:10:23","modified_gmt":"2026-03-27T10:10:23","slug":"byd-targets-germanys-premium-crown-jewels-with-denzas-eu-debut","status":"publish","type":"post","link":"https:\/\/newmobility.news\/fr\/2026\/03\/23\/byd-targets-germanys-premium-crown-jewels-with-denzas-eu-debut\/","title":{"rendered":"BYD vise les joyaux de la couronne allemande avec le lancement de la Denza dans l'UE"},"content":{"rendered":"Le g\u00e9ant chinois des VE BYD introduira officiellement sa marque haut de gamme Denza en Europe le 8 avril \u00e0 Paris, en utilisant le d\u00e9voilement de la Z9 GT \u00e0 la fois comme un lancement de produit et une d\u00e9claration strat\u00e9gique. Si l'\u00e9v\u00e9nement de Paris marque le d\u00e9but officiel de la commercialisation en Europe, des march\u00e9s comme la Belgique ne devraient suivre que plus tard <div class=\"leaky_paywall_message_wrap\"><div id=\"leaky_paywall_message\">Ce contenu a \u00e9t\u00e9 archiv\u00e9. <a href=\"https:\/\/newmobility.news\/fr\/subscription\/\">Connectez-vous ou inscrivez-vous<\/a> \u00e0 un niveau qui donne acc\u00e8s au contenu archiv\u00e9.<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Chinese EV giant BYD will officially introduce its premium brand Denza to Europe on April 8 in Paris, using the unveiling of the Z9 GT as both a product launch and a strategic statement. While the Paris event marks the formal European debut, markets such as Belgium are expected to follow only later This content [&hellip;]<\/p>\n","protected":false},"author":21,"featured_media":183239,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[77160,28,77169,8,4,17],"tags":[],"class_list":["post-183222","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-china","category-europe","category-market","category-product","category-top-stories-today","category-weekly-newsletter"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?fit=2534%2C1704&ssl=1",2534,1704,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?fit=300%2C202&ssl=1",300,202,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?fit=640%2C430&ssl=1",640,430,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?fit=640%2C431&ssl=1",640,431,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?fit=1536%2C1033&ssl=1",1536,1033,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?fit=2048%2C1377&ssl=1",2048,1377,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?fit=18%2C12&ssl=1",18,12,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?fit=560%2C377&ssl=1",560,377,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?resize=1536%2C240&ssl=1",1536,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?resize=1536%2C180&ssl=1",1536,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?resize=2048%2C180&ssl=1",2048,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?resize=2534%2C180&ssl=1",2534,180,true]},"post_excerpt_stackable_v2":"<p>Chinese EV giant BYD will officially introduce its premium brand Denza to Europe on April 8 in Paris, using the unveiling of the Z9 GT as both a product launch and a strategic statement. While the Paris event marks the formal European debut, markets such as Belgium are expected to follow only later This content has been archived. Log in or Subscribe to a level that has access to archived content.<\/p>\n","category_list_v2":"<a href=\"https:\/\/newmobility.news\/fr\/category\/china\/\" rel=\"category tag\">China<\/a>, <a href=\"https:\/\/newmobility.news\/fr\/category\/europe\/\" rel=\"category tag\">Europe<\/a>, <a href=\"https:\/\/newmobility.news\/fr\/category\/market\/\" rel=\"category tag\">Market<\/a>, <a href=\"https:\/\/newmobility.news\/fr\/category\/product\/\" rel=\"category tag\">Product<\/a>, <a href=\"https:\/\/newmobility.news\/fr\/category\/top-stories-today\/\" rel=\"category tag\">Top Stories Today<\/a>, <a href=\"https:\/\/newmobility.news\/fr\/category\/weekly-newsletter\/\" rel=\"category tag\">Weekly Newsletter<\/a>","author_info_v2":{"name":"Joris Van Roy","url":"https:\/\/newmobility.news\/fr\/author\/jorisximcom-be\/"},"comments_num_v2":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BYD targets Germany\u2019s premium crown jewels with Denza\u2019s EU debut - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/fr\/2026\/03\/23\/byd-targets-germanys-premium-crown-jewels-with-denzas-eu-debut\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BYD targets Germany\u2019s premium crown jewels with Denza\u2019s EU debut - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"Chinese EV giant BYD will officially introduce its premium brand Denza to Europe on April 8 in Paris, using the unveiling of the Z9 GT as both a product launch and a strategic statement. While the Paris event marks the formal European debut, markets such as Belgium are expected to follow only later This content [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newmobility.news\/fr\/2026\/03\/23\/byd-targets-germanys-premium-crown-jewels-with-denzas-eu-debut\/\" \/>\n<meta property=\"og:site_name\" content=\"newmobility.news\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/search\/top\/?q=newmobility.news\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-23T10:34:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-27T10:10:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newmobility.news\/wp-content\/uploads\/2026\/03\/Scherm\u00adafbeelding-2026-03-23-om-11.23.12-1024x689.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"689\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Joris Van Roy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:site\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Joris Van Roy\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture est.\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/03\\\/23\\\/byd-targets-germanys-premium-crown-jewels-with-denzas-eu-debut\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/03\\\/23\\\/byd-targets-germanys-premium-crown-jewels-with-denzas-eu-debut\\\/\"},\"author\":{\"name\":\"Joris Van Roy\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/#\\\/schema\\\/person\\\/c1ae99aef99238aa6a3d2e4fae62ca0d\"},\"headline\":\"BYD targets Germany\u2019s premium crown jewels with Denza\u2019s EU debut\",\"datePublished\":\"2026-03-23T10:34:38+00:00\",\"dateModified\":\"2026-03-27T10:10:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/03\\\/23\\\/byd-targets-germanys-premium-crown-jewels-with-denzas-eu-debut\\\/\"},\"wordCount\":975,\"publisher\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/03\\\/23\\\/byd-targets-germanys-premium-crown-jewels-with-denzas-eu-debut\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/Scherm%C2%ADafbeelding-2026-03-23-om-11.23.12.png?fit=2534%2C1704&ssl=1\",\"articleSection\":[\"China\",\"Europe\",\"Market\",\"Product\",\"Top Stories Today\",\"Weekly Newsletter\"],\"inLanguage\":\"fr-BE\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/03\\\/23\\\/byd-targets-germanys-premium-crown-jewels-with-denzas-eu-debut\\\/\",\"url\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/03\\\/23\\\/byd-targets-germanys-premium-crown-jewels-with-denzas-eu-debut\\\/\",\"name\":\"BYD targets Germany\u2019s premium crown jewels with Denza\u2019s EU debut - 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