{"id":188140,"date":"2026-06-19T09:45:27","date_gmt":"2026-06-19T07:45:27","guid":{"rendered":"https:\/\/newmobility.news\/?p=188140"},"modified":"2026-06-19T10:33:09","modified_gmt":"2026-06-19T08:33:09","slug":"maserati-bets-on-sharper-nose-and-a-partner-to-boost-sales","status":"publish","type":"post","link":"https:\/\/newmobility.news\/fr\/2026\/06\/19\/maserati-bets-on-sharper-nose-and-a-partner-to-boost-sales\/","title":{"rendered":"Maserati mise sur un avant plus aff\u00fbt\u00e9 et un partenaire pour stimuler ses ventes"},"content":{"rendered":"

Maserati a travers\u00e9 quelques ann\u00e9es difficiles. Les ventes sont en baisse. La transition de la marque vers les v\u00e9hicules \u00e9lectriques s'est d\u00e9roul\u00e9e plus lentement que pr\u00e9vu, et la Grecale, son mod\u00e8le phare en termes de volume, a discr\u00e8tement pris du retard sur la concurrence sur le crit\u00e8re qui compte le plus pour les voitures \u00e9lectriques : l'autonomie.<\/p>\n

Les versions \u00ab Folgore \u00bb r\u00e9vis\u00e9es des Grecale et GranTurismo devraient permettre de rem\u00e9dier \u00e0 cela.<\/p>\n

Cette refonte est \u00e0 la fois esth\u00e9tique et m\u00e9canique. Le restylage s'inspire du concept MC Pura. L'avant arbore d\u00e9sormais un museau plus aff\u00fbt\u00e9, \u00e9voquant celui d'un requin, ce qui \u00e9loigne le mod\u00e8le de l'allure plus douce de la Grecale 2021 d'origine.<\/p>\n

Pi\u00e8ce ma\u00eetresse<\/h4>\n

L'arri\u00e8re est lui aussi plus \u00e9pur\u00e9, avec des feux arri\u00e8re redessin\u00e9s et une ligne de pare-chocs plus nette. \u00c0 l'int\u00e9rieur, la pi\u00e8ce ma\u00eetresse est une nouvelle horloge num\u00e9rique octogonale, associ\u00e9e \u00e0 un volant redessin\u00e9 et \u00e0 des mat\u00e9riaux modernis\u00e9s.<\/p>\n

Cette mise \u00e0 jour mat\u00e9rielle n'a aucun impact sur la capacit\u00e9 de la batterie, mais offre 80 kilom\u00e8tres suppl\u00e9mentaires d'autonomie selon le cycle WLTP. La batterie reste un pack d'une capacit\u00e9 brute de 105 kWh, mais Maserati a ajout\u00e9 un syst\u00e8me de d\u00e9connexion de la transmission int\u00e9grale (AWD Disconnect) qui d\u00e9saccouple physiquement l'essieu avant lorsque la transmission int\u00e9grale n'est pas n\u00e9cessaire. La commutation s'effectue en 500 millisecondes.\u00a0<\/span><\/p>\n

Une meilleure recharge par temps froid<\/h4>\n

En \u00e9liminant la r\u00e9sistance du moteur avant au ralenti lors de la conduite sur autoroute, l'autonomie selon le cycle WLTP augmente de 500 kilom\u00e8tres pour atteindre 580, sans pour autant n\u00e9cessiter une batterie plus grande ni, pire encore, une voiture plus lourde.<\/p>\n

C'est le genre de gain d'efficacit\u00e9 qui ne co\u00fbte rien sur la cha\u00eene de production, mais qui pourrait convaincre les clients qui doutaient de l'autonomie du v\u00e9hicule. Malheureusement, la puissance de recharge maximale n'a pas chang\u00e9 et reste \u00e0 150 kW, ce qui est faible de nos jours.<\/p>\n

\"\"<\/p>\n

La GranTurismo Folgore b\u00e9n\u00e9ficie \u00e9galement d'une mise \u00e0 jour pour 2026. La puissance passe \u00e0 761 hp, contre les 761 hp de la configuration \u00e0 trois moteurs d'origine, avec une r\u00e9partition du couple recalibr\u00e9e entre les trois moteurs pour une r\u00e9activit\u00e9 accrue en sortie de virage. Le sprint de 0 \u00e0 100 km\/h reste \u00e0 2,7 secondes.\u00a0<\/span><\/p>\n

Maserati a \u00e9galement mis \u00e0 jour le syst\u00e8me de gestion thermique afin d'am\u00e9liorer le comportement de recharge par temps froid, ce qui constituait une critique r\u00e9currente dans les premiers avis d'utilisateurs.<\/p>\n

Le prix de la Grecale Folgore restyl\u00e9e d\u00e9marre \u00e0 environ 105 000 euros sur la plupart des march\u00e9s europ\u00e9ens. Quant \u00e0 la GranTurismo Folgore, son prix d\u00e9passe les 200 000 euros.<\/p>\n

Ces deux mod\u00e8les sont confront\u00e9s \u00e0 une concurrence qui bouleverse rapidement les r\u00e8gles du jeu. Il suffit de penser \u00e0 la Porsche Macan Electric, \u00e0 la BMW iX3 et \u00e0 la vague de v\u00e9hicules \u00e9lectriques de luxe chinois qui s'annonce.<\/p>\n

Un partenaire, pas un acheteur<\/h4>\n

Ces mesures de relance ne suffiront pas \u00e0 redonner d\u2019un seul coup un nouveau souffle \u00e0 Maserati. Le PDG de Stellantis, Antonio Filosa, pr\u00e9voit d\u2019autres mesures pour y parvenir. Il a d\u00e9clar\u00e9 \u00e0 des responsables politiques italiens que la marque de luxe \u00e9tait en pourparlers avec deux partenaires potentiels afin d\u2019enrayer l\u2019effondrement de ses ventes.\u00a0<\/span><\/p>\n

Selon le journal italien *Corriere della Sera*, l'un des consortiums Huawei-JAC. Les partenaires chinois fourniraient l'architecture et l'ing\u00e9nierie d'une Maserati \u00e9lectrique construite en Chine \u00e0 partir de fin 2027, tandis que l'Italie conserverait le contr\u00f4le de la conception.<\/p>\n

M. Filosa a profit\u00e9 de cette audition pour d\u00e9mentir les rumeurs de vente qui d\u00e9signaient BYD comme acqu\u00e9reur. \u201c Maserati n\u2019est pas \u00e0 vendre, c\u2019est certain \u201d, a-t-il d\u00e9clar\u00e9. M. Filosa souhaite mettre en place un partenariat de production permettant d\u2019augmenter le taux d\u2019utilisation des usines de Cassino et de Mod\u00e8ne sans c\u00e9der la marque.<\/p>\n

Maserati pr\u00e9sentera sa strat\u00e9gie d'autonomie en d\u00e9cembre. D'ici l\u00e0, ces restylages constituent des mesures d'accompagnement pour une marque qui n'a vendu que 7 900 voitures l'ann\u00e9e derni\u00e8re.<\/p>","protected":false},"excerpt":{"rendered":"

Maserati has had a rough few years. Sales are down. The brand’s EV pivot has moved more slowly than planned, and the Grecale, its core volume model, has quietly fallen behind the competition on the one metric that matters most for electric cars: range. Revised Folgore versions of the Grecale and GranTurismo must help fix […]<\/p>\n","protected":false},"author":715,"featured_media":188143,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\r\n\r\n{excerpt}\r\n\r\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[77162,28,16,77169,8,6,4],"tags":[],"class_list":["post-188140","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-batteries","category-europe","category-industry","category-market","category-product","category-technology","category-top-stories-today"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Maserati-Grecale-scaled.png?fit=2560%2C1372&ssl=1",2560,1372,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Maserati-Grecale-scaled.png?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Maserati-Grecale-scaled.png?fit=300%2C161&ssl=1",300,161,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Maserati-Grecale-scaled.png?fit=640%2C343&ssl=1",640,343,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Maserati-Grecale-scaled.png?fit=640%2C343&ssl=1",640,343,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Maserati-Grecale-scaled.png?fit=1536%2C823&ssl=1",1536,823,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Maserati-Grecale-scaled.png?fit=2048%2C1097&ssl=1",2048,1097,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Maserati-Grecale-scaled.png?fit=18%2C10&ssl=1",18,10,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Maserati-Grecale-scaled.png?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Maserati-Grecale-scaled.png?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Maserati-Grecale-scaled.png?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Maserati-Grecale-scaled.png?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Maserati-Grecale-scaled.png?fit=560%2C300&ssl=1",560,300,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Maserati-Grecale-scaled.png?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Maserati-Grecale-scaled.png?resize=1536%2C240&ssl=1",1536,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Maserati-Grecale-scaled.png?resize=1536%2C180&ssl=1",1536,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Maserati-Grecale-scaled.png?resize=2048%2C180&ssl=1",2048,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Maserati-Grecale-scaled.png?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/06\/Maserati-Grecale-scaled.png?resize=2560%2C180&ssl=1",2560,180,true]},"post_excerpt_stackable_v2":"

Maserati has had a rough few years. Sales are down. The brand’s EV pivot has moved more slowly than planned, and the Grecale, its core volume model, has quietly fallen behind the competition on the one metric that matters most for electric cars: range. Revised Folgore versions of the Grecale and GranTurismo must help fix that. The overhaul is both visual and mechanical. The facelift draws inspiration from the MC Pura concept. The front end gets a sharper, more sharklike nose, moving the car away from the softer look of the original 2021 Grecale. Centerpiece The rear is tighter, too,…<\/p>\n","category_list_v2":"Batteries<\/a>, Europe<\/a>, Industry<\/a>, Market<\/a>, Product<\/a>, Technology<\/a>, Top Stories Today<\/a>","author_info_v2":{"name":"Piet Andries","url":"https:\/\/newmobility.news\/fr\/author\/piet-andriesgmail-com\/"},"comments_num_v2":"0 comments","yoast_head":"\nMaserati bets on sharper nose and a partner to boost sales - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/fr\/2026\/06\/19\/maserati-bets-on-sharper-nose-and-a-partner-to-boost-sales\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Maserati bets on sharper nose and a partner to boost sales - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"Maserati has had a rough few years. Sales are down. The brand’s EV pivot has moved more slowly than planned, and the Grecale, its core volume model, has quietly fallen behind the competition on the one metric that matters most for electric cars: range. 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