{"id":189574,"date":"2026-07-13T10:19:54","date_gmt":"2026-07-13T08:19:54","guid":{"rendered":"https:\/\/newmobility.news\/?p=189574"},"modified":"2026-07-13T10:19:54","modified_gmt":"2026-07-13T08:19:54","slug":"mixed-sales-picture-for-bmw-group-in-first-year-half","status":"publish","type":"post","link":"https:\/\/newmobility.news\/fr\/2026\/07\/13\/mixed-sales-picture-for-bmw-group-in-first-year-half\/","title":{"rendered":"Bilan mitig\u00e9 pour le groupe BMW au premier semestre"},"content":{"rendered":"<p>Le premier semestre a pr\u00e9sent\u00e9 un bilan mitig\u00e9 pour le groupe BMW : alors que les march\u00e9s chinois et de la r\u00e9gion Asie-Pacifique ont enregistr\u00e9 des baisses importantes au cours des six premiers mois (plus de 20% en Chine), le groupe BMW a vu ses ventes progresser en Europe et aux \u00c9tats-Unis.<\/p><p>En Europe, les ventes ont progress\u00e9 d'environ +5,4%. Aux \u00c9tats-Unis, l'entreprise a enregistr\u00e9 une croissance de +3,9%, la marque BMW ayant surperform\u00e9 le march\u00e9 global. Au premier semestre 2026, le groupe BMW a livr\u00e9 au total environ 1,15 million de v\u00e9hicules \u00e0 ses clients dans le monde entier, ce qui repr\u00e9sente une baisse des ventes de -4,2%<\/p><div class=\"leaky_paywall_message_wrap\"><div id=\"leaky_paywall_message\">Ce contenu a \u00e9t\u00e9 archiv\u00e9. <a href=\"https:\/\/newmobility.news\/fr\/subscription\/\">Connectez-vous ou inscrivez-vous<\/a> \u00e0 un niveau qui donne acc\u00e8s au contenu archiv\u00e9.<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>The first half of the year presented a mixed picture for BMW Group: while markets in China and the Asia-Pacific region saw significant declines in the first six months (more than 20% in China), the BMW Group increased its sales in Europe and the U.S.In Europe, sales rose by around +5.4%. In the US, the [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":189582,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\r\n\r\n{excerpt}\r\n\r\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[16,77169,4],"tags":[],"class_list":["post-189574","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry","category-market","category-top-stories-today"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?fit=1212%2C750&ssl=1",1212,750,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?fit=300%2C186&ssl=1",300,186,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?fit=640%2C396&ssl=1",640,396,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?fit=640%2C396&ssl=1",640,396,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?fit=1212%2C750&ssl=1",1212,750,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?fit=1212%2C750&ssl=1",1212,750,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?fit=18%2C12&ssl=1",18,12,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?fit=560%2C347&ssl=1",560,347,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?resize=1212%2C240&ssl=1",1212,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?resize=1212%2C180&ssl=1",1212,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?resize=1212%2C180&ssl=1",1212,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?resize=1212%2C180&ssl=1",1212,180,true]},"post_excerpt_stackable_v2":"<p>The first half of the year presented a mixed picture for BMW Group: while markets in China and the Asia-Pacific region saw significant declines in the first six months (more than 20% in China), the BMW Group increased its sales in Europe and the U.S.In Europe, sales rose by around +5.4%. In the US, the company recorded +3.9% growth, with the BMW brand outperforming the overall market. In the first half of 2026, the BMW Group delivered a total of around 1.15 million vehicles to customers worldwide, representing a decline in sales of -4.2%This content has been archived. Log in&hellip;<\/p>\n","category_list_v2":"<a href=\"https:\/\/newmobility.news\/fr\/category\/industry\/\" rel=\"category tag\">Industry<\/a>, <a href=\"https:\/\/newmobility.news\/fr\/category\/market\/\" rel=\"category tag\">Market<\/a>, <a href=\"https:\/\/newmobility.news\/fr\/category\/top-stories-today\/\" rel=\"category tag\">Top Stories Today<\/a>","author_info_v2":{"name":"Tony Verhelle","url":"https:\/\/newmobility.news\/fr\/author\/toverbel\/"},"comments_num_v2":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mixed sales picture for BMW Group in first year-half - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/fr\/2026\/07\/13\/mixed-sales-picture-for-bmw-group-in-first-year-half\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mixed sales picture for BMW Group in first year-half - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"The first half of the year presented a mixed picture for BMW Group: while markets in China and the Asia-Pacific region saw significant declines in the first six months (more than 20% in China), the BMW Group increased its sales in Europe and the U.S.In Europe, sales rose by around +5.4%. In the US, the [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newmobility.news\/fr\/2026\/07\/13\/mixed-sales-picture-for-bmw-group-in-first-year-half\/\" \/>\n<meta property=\"og:site_name\" content=\"newmobility.news\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/search\/top\/?q=newmobility.news\" \/>\n<meta property=\"article:published_time\" content=\"2026-07-13T08:19:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newmobility.news\/wp-content\/uploads\/2026\/07\/Scherm\u00adafbeelding-2026-07-13-om-10.15.33.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1212\" \/>\n\t<meta property=\"og:image:height\" content=\"750\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Tony Verhelle\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:site\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tony Verhelle\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture est.\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/07\\\/13\\\/mixed-sales-picture-for-bmw-group-in-first-year-half\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/07\\\/13\\\/mixed-sales-picture-for-bmw-group-in-first-year-half\\\/\"},\"author\":{\"name\":\"Tony Verhelle\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/#\\\/schema\\\/person\\\/9ed42cfc4d62d98488c1d6e225040557\"},\"headline\":\"Mixed sales picture for BMW Group in first year-half\",\"datePublished\":\"2026-07-13T08:19:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/07\\\/13\\\/mixed-sales-picture-for-bmw-group-in-first-year-half\\\/\"},\"wordCount\":748,\"publisher\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/07\\\/13\\\/mixed-sales-picture-for-bmw-group-in-first-year-half\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?fit=1212%2C750&ssl=1\",\"articleSection\":[\"Industry\",\"Market\",\"Top Stories Today\"],\"inLanguage\":\"fr-BE\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/07\\\/13\\\/mixed-sales-picture-for-bmw-group-in-first-year-half\\\/\",\"url\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/07\\\/13\\\/mixed-sales-picture-for-bmw-group-in-first-year-half\\\/\",\"name\":\"Mixed sales picture for BMW Group in first year-half - newmobility.news\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/07\\\/13\\\/mixed-sales-picture-for-bmw-group-in-first-year-half\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/07\\\/13\\\/mixed-sales-picture-for-bmw-group-in-first-year-half\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?fit=1212%2C750&ssl=1\",\"datePublished\":\"2026-07-13T08:19:54+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/07\\\/13\\\/mixed-sales-picture-for-bmw-group-in-first-year-half\\\/#breadcrumb\"},\"inLanguage\":\"fr-BE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/newmobility.news\\\/2026\\\/07\\\/13\\\/mixed-sales-picture-for-bmw-group-in-first-year-half\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-BE\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/07\\\/13\\\/mixed-sales-picture-for-bmw-group-in-first-year-half\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?fit=1212%2C750&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/Scherm%C2%ADafbeelding-2026-07-13-om-10.15.33.png?fit=1212%2C750&ssl=1\",\"width\":1212,\"height\":750,\"caption\":\"Mixed sales results for the first half of the year for the BMW Group are primariliy due to China and the Asia Pacific region. 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