{"id":190008,"date":"2026-07-22T08:00:35","date_gmt":"2026-07-22T06:00:35","guid":{"rendered":"https:\/\/newmobility.news\/?p=190008"},"modified":"2026-07-21T11:57:36","modified_gmt":"2026-07-21T09:57:36","slug":"from-wings-to-wheels-brussels-airlines-ceo-joins-bmw-board","status":"publish","type":"post","link":"https:\/\/newmobility.news\/fr\/2026\/07\/22\/from-wings-to-wheels-brussels-airlines-ceo-joins-bmw-board\/","title":{"rendered":"Des ailes aux roues : le PDG de Brussels Airlines rejoint le conseil d'administration de BMW"},"content":{"rendered":"

Dorothea von Boxberg, PDG de Brussels Airlines, quitte le secteur a\u00e9rien pour rejoindre l'industrie automobile. \u00c0 compter du 1er septembre 2026, elle int\u00e9grera le directoire de BMW AG, o\u00f9 elle sera charg\u00e9e des ressources humaines et de l'immobilier, et deviendra directrice des relations sociales du groupe.<\/p>

Cette \u00e9volution va bien au-del\u00e0 d\u2019un simple changement de secteur. Chez BMW, M. von Boxberg sera charg\u00e9 de superviser les aspects humains et organisationnels de l\u2019une des plus grandes transformations de l\u2019entreprise, alors que le constructeur allemand s\u2019att\u00e8le \u00e0 r\u00e9duire ses co\u00fbts, \u00e0 adapter sa structure industrielle et \u00e0 s\u2019orienter vers des v\u00e9hicules \u00e9lectriques, num\u00e9riques et d\u00e9finis par logiciel.<\/p>

Ce contenu a \u00e9t\u00e9 archiv\u00e9. Connectez-vous ou inscrivez-vous<\/a> \u00e0 un niveau qui donne acc\u00e8s au contenu archiv\u00e9.<\/div><\/div>","protected":false},"excerpt":{"rendered":"

Brussels Airlines CEO Dorothea von Boxberg is swapping aviation for the automotive industry. From 1 September 2026, she will join the Board of Management of BMW AG, taking responsibility for Human Resources and Real Estate, and will become the group\u2019s Labor Relations Director.The move is more than a conventional change of sector. At BMW, von 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Brussels Airlines CEO Dorothea von Boxberg is swapping aviation for the automotive industry. From 1 September 2026, she will join the Board of Management of BMW AG, taking responsibility for Human Resources and Real Estate, and will become the group\u2019s Labor Relations Director.The move is more than a conventional change of sector. At BMW, von Boxberg will oversee the human and organizational aspects of one of the company\u2019s biggest transformations, as the German manufacturer cuts costs, adapts its industrial structure, and shifts toward electric, digital, and software-defined vehicles.This content has been archived. Log in or Subscribe to a level that…<\/p>\n","category_list_v2":"Belgium<\/a>, Industry<\/a>, Portrait<\/a>, Top Stories Today<\/a>","author_info_v2":{"name":"Joris Van Roy","url":"https:\/\/newmobility.news\/fr\/author\/jorisximcom-be\/"},"comments_num_v2":"0 comments","yoast_head":"\nFrom wings to wheels: Brussels Airlines CEO joins BMW board - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/fr\/2026\/07\/22\/from-wings-to-wheels-brussels-airlines-ceo-joins-bmw-board\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"From wings to wheels: Brussels Airlines CEO joins BMW board - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"Brussels Airlines CEO Dorothea von Boxberg is swapping aviation for the automotive industry. From 1 September 2026, she will join the Board of Management of BMW AG, taking responsibility for Human Resources and Real Estate, and will become the group\u2019s Labor Relations Director.The move is more than a conventional change of sector. At BMW, von […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newmobility.news\/fr\/2026\/07\/22\/from-wings-to-wheels-brussels-airlines-ceo-joins-bmw-board\/\" \/>\n<meta property=\"og:site_name\" content=\"newmobility.news\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/search\/top\/?q=newmobility.news\" \/>\n<meta property=\"article:published_time\" content=\"2026-07-22T06:00:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/07\/P90650619-dorothea-von-boxberg-as-of-september-1-2026-member-of-the-board-of-management-of-bmw-ag-people-and-r-1500px-e1784551963819.jpg?fit=1500%2C1175&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"1175\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Joris Van Roy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:site\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Joris Van Roy\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture est.\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/07\\\/22\\\/from-wings-to-wheels-brussels-airlines-ceo-joins-bmw-board\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/07\\\/22\\\/from-wings-to-wheels-brussels-airlines-ceo-joins-bmw-board\\\/\"},\"author\":{\"name\":\"Joris Van Roy\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/#\\\/schema\\\/person\\\/993f2da7cd774079044984132dee0ef0\"},\"headline\":\"From wings to wheels: Brussels Airlines CEO joins BMW board\",\"datePublished\":\"2026-07-22T06:00:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/07\\\/22\\\/from-wings-to-wheels-brussels-airlines-ceo-joins-bmw-board\\\/\"},\"wordCount\":644,\"publisher\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/07\\\/22\\\/from-wings-to-wheels-brussels-airlines-ceo-joins-bmw-board\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/P90650619-dorothea-von-boxberg-as-of-september-1-2026-member-of-the-board-of-management-of-bmw-ag-people-and-r-1500px-e1784551963819.jpg?fit=1500%2C1175&ssl=1\",\"articleSection\":[\"Belgium\",\"Industry\",\"Portrait\",\"Top Stories Today\"],\"inLanguage\":\"fr-BE\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/07\\\/22\\\/from-wings-to-wheels-brussels-airlines-ceo-joins-bmw-board\\\/\",\"url\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/07\\\/22\\\/from-wings-to-wheels-brussels-airlines-ceo-joins-bmw-board\\\/\",\"name\":\"From wings to wheels: Brussels Airlines CEO joins BMW board - 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