{"id":196765,"date":"2026-10-28T11:00:58","date_gmt":"2026-10-28T10:00:58","guid":{"rendered":"https:\/\/newmobility.news\/?p=196765"},"modified":"2026-10-28T09:28:33","modified_gmt":"2026-10-28T08:28:33","slug":"stellantis-rebounds-but-europe-remains-its-achilles-heel","status":"publish","type":"post","link":"https:\/\/newmobility.news\/fr\/2026\/10\/28\/stellantis-rebounds-but-europe-remains-its-achilles-heel\/","title":{"rendered":"Stellantis se redresse, mais l'Europe reste son talon d'Achille"},"content":{"rendered":"

Stellantis se remet peu \u00e0 peu sur pied sous la direction de son PDG, Antonio Filosa : ses pertes mondiales diminuent consid\u00e9rablement et ses ventes reprennent. L'Europe reste toutefois le maillon faible de sa reprise.<\/p>\n

Bien qu'il ait vendu davantage de voitures et enregistr\u00e9 une hausse spectaculaire des ventes de v\u00e9hicules \u00e9lectriques, le groupe est d\u00e9ficitaire sur son march\u00e9 national. Le d\u00e9fi ne consiste plus simplement \u00e0 attirer des clients, mais \u00e0 d\u00e9gager des b\u00e9n\u00e9fices gr\u00e2ce aux voitures qu'ils ach\u00e8tent.<\/p>\n

Le chiffres publi\u00e9s mercredi<\/a> r\u00e9v\u00e8lent une contradiction frappante. Stellantis, la soci\u00e9t\u00e9 m\u00e8re de Peugeot, Citro\u00ebn, Opel, Fiat, Jeep et plusieurs autres marques, a augment\u00e9 ses livraisons de v\u00e9hicules en Europe de 10%. Pourtant, la r\u00e9gion a enregistr\u00e9 une perte d'exploitation ajust\u00e9e de 311 millions d'euros, contre un b\u00e9n\u00e9fice de 157 millions d'euros un an plus t\u00f4t.<\/p>\n

Le probl\u00e8me ne r\u00e9side pas dans le manque de clients, mais dans le montant des b\u00e9n\u00e9fices que Stellantis r\u00e9alise sur chaque v\u00e9hicule. La baisse des prix de vente et une gamme de mod\u00e8les moins rentable gr\u00e8vent les marges, malgr\u00e9 les efforts d\u00e9ploy\u00e9s pour r\u00e9duire les co\u00fbts de production.<\/p>\n

Les petites voitures g\u00e9n\u00e8rent du volume, mais peu de b\u00e9n\u00e9fices<\/h4>\n

Des mod\u00e8les plus abordables, notamment la Fiat Grande Panda, la Citro\u00ebn C3 et l\u2019Opel Frontera, aident Stellantis \u00e0 regagner du terrain en Europe. Mais le bilan est mitig\u00e9 : alors que la Frontera contribue \u00e0 la croissance, les mod\u00e8les bien \u00e9tablis d\u2019Opel, la Corsa et la Mokka, font partie de ceux qui enregistrent une baisse de leurs ventes.<\/p>\n

\u00c0 l'avenir, Opel pourrait, selon certaines informations, remettre au go\u00fbt du jour le nom \u00ab Agila \u00bb pour une citadine \u00e9lectrique dont le prix avoisinerait les 15 000 \u20ac, venant ainsi s'ajouter aux nouveaux mod\u00e8les d'entr\u00e9e de gamme de Citro\u00ebn et de Fiat \u00e0 partir de 2028.<\/p>\n

\"\"
La gamme actuelle d'Opel pourrait s'enrichir d'un nouveau mod\u00e8le \u00e9lectrique d'entr\u00e9e de gamme \u00e0 partir de 2028. La marque allemande envisagerait en effet de ressusciter le nom \u00ab Agila \u00bb pour une citadine abordable dont le prix avoisinerait les 15 000 \u20ac \/Opel<\/figcaption><\/figure>\n

Ce projet t\u00e9moigne de la volont\u00e9 de Stellantis de rendre la mobilit\u00e9 \u00e9lectrique plus abordable, m\u00eame si la rentabilit\u00e9 de ces petites voitures reste le principal d\u00e9fi \u00e0 relever.<\/p>\n

Cependant, les voitures plus petites laissent g\u00e9n\u00e9ralement aux constructeurs une marge b\u00e9n\u00e9ficiaire plus r\u00e9duite, en particulier lorsque la concurrence les oblige \u00e0 proposer des remises. Il est int\u00e9ressant de noter que Stellantis affiche des r\u00e9sultats relativement bons en termes de ventes.<\/p>\n

Selon l'ACEA, ses immatriculations dans l'UE ont augment\u00e9 de 5,11 TP3T au cours des neuf premiers mois de 2026, surpassant ainsi \u00e0 la fois le groupe Volkswagen (+0,71 TP3T) et le groupe Renault (\u22123,51 TP3T). Mais vendre davantage de voitures n'est que la moiti\u00e9 du chemin.<\/p>\n

Les ventes de v\u00e9hicules \u00e9lectriques s'acc\u00e9l\u00e8rent<\/h4>\n

L'\u00e9lectrification envoie un autre signal. Au cours du trimestre, Stellantis a vendu en Europe 65% de voitures particuli\u00e8res 100 % \u00e9lectriques de plus qu'un an auparavant. En incluant Leapmotor, la croissance a atteint 93%.<\/p>\n

Les ventes de v\u00e9hicules utilitaires l\u00e9gers \u00e9lectriques ont \u00e9galement progress\u00e9 de 46%, ce qui laisse penser que la transition du groupe s'acc\u00e9l\u00e8re dans plusieurs segments.<\/p>\n

Leapmotor occupe une place de plus en plus importante dans cette strat\u00e9gie. Le constructeur chinois, dans lequel Stellantis d\u00e9tient une participation importante, b\u00e9n\u00e9ficie de son r\u00e9seau de distribution europ\u00e9en, tandis que Stellantis a acc\u00e8s \u00e0 des v\u00e9hicules \u00e9lectriques d\u00e9velopp\u00e9s en Chine \u00e0 des prix comp\u00e9titifs.<\/p>\n

La question de savoir si cette combinaison peut \u00e9galement g\u00e9n\u00e9rer des b\u00e9n\u00e9fices substantiels reste ouverte. Les r\u00e9sultats financiers ne permettent pas d'affirmer que les v\u00e9hicules \u00e9lectriques sont \u00e0 eux seuls responsables des pertes enregistr\u00e9es en Europe.<\/p>\n

La reprise n'est pas encore achev\u00e9e<\/h4>\n

\u00c0 l'\u00e9chelle mondiale, la situation semble plus encourageante. Stellantis a r\u00e9duit sa perte nette trimestrielle, qui est pass\u00e9e de 4,5 milliards d'euros l'ann\u00e9e derni\u00e8re \u00e0 453 millions d'euros, m\u00eame si le r\u00e9sultat pr\u00e9c\u00e9dent avait \u00e9t\u00e9 fortement affect\u00e9 par des charges exceptionnelles.<\/p>\n

L'Am\u00e9rique du Nord a renou\u00e9 avec un l\u00e9ger r\u00e9sultat d'exploitation ajust\u00e9, tandis que l'Am\u00e9rique du Sud est rest\u00e9e rentable. L'Europe, quant \u00e0 elle, a continu\u00e9 \u00e0 rencontrer des difficult\u00e9s. N\u00e9anmoins, le groupe n'a g\u00e9n\u00e9r\u00e9 que 256 millions d'euros de r\u00e9sultat d'exploitation ajust\u00e9 pour un chiffre d'affaires de 37,6 milliards d'euros, ce qui repr\u00e9sente une marge extr\u00eamement faible de 0,7%.<\/p>\n

Plus important encore, Stellantis a consomm\u00e9 4 milliards d'euros suppl\u00e9mentaires de flux de tr\u00e9sorerie disponible industriel au cours du trimestre, m\u00eame si le groupe dispose toujours de r\u00e9serves financi\u00e8res substantielles.<\/p>\n

Filosa mise sur de nouveaux mod\u00e8les, une am\u00e9lioration de l'efficacit\u00e9 de la production et un programme de r\u00e9duction des co\u00fbts visant \u00e0 r\u00e9aliser 6 milliards d'euros d'\u00e9conomies annuelles pour renouer avec la rentabilit\u00e9. Stellantis pr\u00e9voit de renouer avec un flux de tr\u00e9sorerie industriel disponible positif en 2027.<\/p>","protected":false},"excerpt":{"rendered":"

Stellantis is slowly finding its feet again under CEO Antonio Filosa, with global losses shrinking dramatically and sales picking up. But Europe remains the weak spot in its recovery. Despite selling more cars and recording a spectacular increase in electric vehicle sales, the group is losing money in its home market. The challenge is no […]<\/p>\n","protected":false},"author":21,"featured_media":196768,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\r\n\r\n{excerpt}\r\n\r\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[28,16,77169,4,77165],"tags":[],"class_list":["post-196765","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-europe","category-industry","category-market","category-top-stories-today","category-usa"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/10\/Stellantis-Jeep.jpeg?fit=1200%2C740&ssl=1",1200,740,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/10\/Stellantis-Jeep.jpeg?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/10\/Stellantis-Jeep.jpeg?fit=300%2C185&ssl=1",300,185,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/10\/Stellantis-Jeep.jpeg?fit=640%2C395&ssl=1",640,395,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/10\/Stellantis-Jeep.jpeg?fit=640%2C394&ssl=1",640,394,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/10\/Stellantis-Jeep.jpeg?fit=1200%2C740&ssl=1",1200,740,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/10\/Stellantis-Jeep.jpeg?fit=1200%2C740&ssl=1",1200,740,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/10\/Stellantis-Jeep.jpeg?fit=18%2C12&ssl=1",18,12,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/10\/Stellantis-Jeep.jpeg?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/10\/Stellantis-Jeep.jpeg?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/10\/Stellantis-Jeep.jpeg?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/10\/Stellantis-Jeep.jpeg?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/10\/Stellantis-Jeep.jpeg?fit=560%2C345&ssl=1",560,345,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/10\/Stellantis-Jeep.jpeg?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/10\/Stellantis-Jeep.jpeg?resize=1200%2C240&ssl=1",1200,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/10\/Stellantis-Jeep.jpeg?resize=1200%2C180&ssl=1",1200,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/10\/Stellantis-Jeep.jpeg?resize=1200%2C180&ssl=1",1200,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/10\/Stellantis-Jeep.jpeg?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/10\/Stellantis-Jeep.jpeg?resize=1200%2C180&ssl=1",1200,180,true]},"post_excerpt_stackable_v2":"

Stellantis is slowly finding its feet again under CEO Antonio Filosa, with global losses shrinking dramatically and sales picking up. But Europe remains the weak spot in its recovery. Despite selling more cars and recording a spectacular increase in electric vehicle sales, the group is losing money in its home market. The challenge is no longer simply attracting customers, but making a profit from the cars they buy. The figures released on Wednesday reveal a striking contradiction. Stellantis, the parent company of Peugeot, Citro\u00ebn, Opel, Fiat, Jeep, and several other brands, increased its European vehicle shipments by 10%. Yet the…<\/p>\n","category_list_v2":"Europe<\/a>, Industry<\/a>, Market<\/a>, Top Stories Today<\/a>, USA<\/a>","author_info_v2":{"name":"Joris Van Roy","url":"https:\/\/newmobility.news\/fr\/author\/jorisximcom-be\/"},"comments_num_v2":"0 comments","yoast_head":"\nStellantis rebounds, but Europe remains its Achilles\u2019 heel - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/fr\/2026\/10\/28\/stellantis-rebounds-but-europe-remains-its-achilles-heel\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Stellantis rebounds, but Europe remains its Achilles\u2019 heel - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"Stellantis is slowly finding its feet again under CEO Antonio Filosa, with global losses shrinking dramatically and sales picking up. 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