{"id":197706,"date":"2026-11-12T10:20:33","date_gmt":"2026-11-12T09:20:33","guid":{"rendered":"https:\/\/newmobility.news\/?p=197706"},"modified":"2026-11-12T10:20:33","modified_gmt":"2026-11-12T09:20:33","slug":"polestar-unveils-formula-2030-concept-to-show-design-direction","status":"publish","type":"post","link":"https:\/\/newmobility.news\/fr\/2026\/11\/12\/polestar-unveils-formula-2030-concept-to-show-design-direction\/","title":{"rendered":"Polestar d\u00e9voile son concept \u00ab Formula 2030 \u00bb pour pr\u00e9senter ses orientations en mati\u00e8re de design"},"content":{"rendered":"

Polestar d\u00e9voile le concept-car \u00ab Formula 2030 \u00bb, qui illustre la future orientation stylistique de la marque. La \u00ab Formula 2030 \u00bb est la premi\u00e8re \u00e9tude r\u00e9alis\u00e9e sous la direction du designer en chef Philipp R\u00f6mer, qui a pris ses fonctions mi-2024. Cette voiture de salon, une sportive \u00e0 quatre portes, vise \u00e0 souligner que la performance reste au c\u0153ur de la marque.<\/p>\n

Depuis mi-2024, Philipp R\u00f6mers occupe le poste de directeur du design chez Polestar. Aujourd\u2019hui, le concept-car \u00ab Formula 2030 \u00bb offre un premier aper\u00e7u de cette identit\u00e9 visuelle en pleine \u00e9volution. Ce concept-car incarne concr\u00e8tement la strat\u00e9gie globale de la marque \u00ab Formula 2030 \u00bb.<\/p>\n

Philipp R\u00f6mers a d\u00e9clar\u00e9 : \u201c Le design doit toujours refl\u00e9ter les valeurs et la mission d\u2019une marque, et c\u2019est exactement ce que nous avons fait avec le concept Polestar Formula 2030. Il incarne concr\u00e8tement la mani\u00e8re dont nous appliquons les valeurs fondamentales de Polestar \u2013 design, performance et durabilit\u00e9 \u2013 \u00e0 nos prochains mod\u00e8les de s\u00e9rie. Il s\u2019agit d\u2019une \u00e9volution audacieuse de notre ADN de design d\u00e9j\u00e0 bien \u00e9tabli, visant \u00e0 renforcer le positionnement de la marque en pla\u00e7ant la performance au c\u0153ur de notre d\u00e9marche. \u2018<\/p>\n

\"\"<\/p>\n

Supprimer et affiner<\/h4>\n

\u00ab Lors de l'\u00e9laboration du concept, l'\u00e9quipe de conception s'est attach\u00e9e \u00e0 \u00e9liminer le superflu et \u00e0 affiner ce qui existait d\u00e9j\u00e0 \u00bb, explique Polestar. Aucun compromis n'a \u00e9t\u00e9 fait. Comme c'est souvent le cas avec les \u00e9tudes de design, la Formula 2030 ne devrait pas constituer le prototype d'un futur mod\u00e8le de s\u00e9rie.<\/p>\n

Cependant, Polestar a annonc\u00e9 que plusieurs \u00e9l\u00e9ments de conception de la Formule 2030 seraient repris dans la Polestar 2 de nouvelle g\u00e9n\u00e9ration et dans la future Polestar 7.<\/p>\n

Avec une longueur de 4,68 m\u00e8tres, une largeur de 2,02 m\u00e8tres, un empattement de 2,78 m\u00e8tres et une hauteur de 1,35 m\u00e8tre, la Formula 2030 est plus basse que la Polestar 5 GT. Ses dimensions la placent entre la future Polestar 2 et la Polestar 7. Ce concept-car est \u00e9quip\u00e9 de jantes de 22 pouces qui, bien qu\u2019impressionnantes, ont peu de chances d\u2019\u00eatre retenues pour la version de s\u00e9rie. Les porte-\u00e0-faux courts sont toutefois caract\u00e9ristiques des v\u00e9hicules \u00e9lectriques modernes. Son long capot et ses larges ailes arri\u00e8re soulignent son caract\u00e8re sportif.<\/p>\n

\u00c0 l'avant, les phares \u00e0 double lame sont int\u00e9gr\u00e9s dans un aileron a\u00e9rodynamique, offrant un aper\u00e7u du design de la prochaine g\u00e9n\u00e9ration de la Polestar 2, attendue en 2027. Le pare-brise enveloppant, dot\u00e9 d'un essuie-glace vertical, se prolonge directement dans les vitres lat\u00e9rales. Sous un cache situ\u00e9 au-dessus du pare-brise, un capteur LiDAR n\u2019appara\u00eet que lorsqu\u2019il est utilis\u00e9.<\/p>\n

\u00c0 l'arri\u00e8re, Polestar remplace la bande lumineuse continue utilis\u00e9e auparavant par des feux arri\u00e8re \u00e0 lame unique distincts, destin\u00e9s aux futurs mod\u00e8les de s\u00e9rie. La lunette arri\u00e8re se prolonge par les vitres lat\u00e9rales plates et est interrompue par le montant C, qui se prolonge jusqu'au toit. Le v\u00e9hicule est \u00e9galement \u00e9quip\u00e9 d'un aileron arri\u00e8re \u00e9clair\u00e9, plac\u00e9 au centre, et d'un diffuseur.<\/p>\n

Nahum Escobedo, responsable du design ext\u00e9rieur chez Polestar, a d\u00e9clar\u00e9 : \u201c Nous voulions \u00e9voluer, tout en respectant les valeurs fondamentales de design que nous avons incarn\u00e9es dans nos mod\u00e8les pr\u00e9c\u00e9dents et qui d\u00e9finissent la marque Polestar de mani\u00e8re si reconnaissable. \u201d<\/p>\n

\"\"<\/p>\n

Couleur azote et ax\u00e9 sur le conducteur<\/h4>\n

On remarque \u00e9galement sur ce concept-car la nouvelle teinte ext\u00e9rieure \u201c Nitrogen \u201d. Con\u00e7ue pour \u201c r\u00e9agir de mani\u00e8re dynamique \u00e0 la lumi\u00e8re naturelle \u201d, elle pr\u00e9sente une finition brillante, mate ou satin\u00e9e selon les zones du v\u00e9hicule. Pour apporter une touche distinctive, Polestar a \u00e9galement int\u00e9gr\u00e9 sa couleur embl\u00e9matique \u00ab Swedish Gold \u00bb sur les \u00e9triers de frein Brembo, les bouchons de valve, certains \u00e9l\u00e9ments de l'habitacle et les ceintures de s\u00e9curit\u00e9.<\/p>\n

\"\"<\/p>\n

Le concept d'habitacle de la Polestar Formula 2030 est enti\u00e8rement ax\u00e9 sur le pilote. L'\u00e9cran HyperDIM de 20 pouces d\u00e9di\u00e9 au pilote est plac\u00e9 directement sur la colonne de direction, compl\u00e9t\u00e9 par un \u00e9cran central de 12,2 pouces int\u00e9gr\u00e9 \u00e0 la console centrale l\u00e9g\u00e8rement sur\u00e9lev\u00e9e. Une console horizontale \u00e0 \u00e9clairage indirect s'\u00e9tend sur toute la longueur de l'habitacle. C\u00f4t\u00e9 commandes, la console centrale situ\u00e9e sous l'\u00e9cran principal propose huit boutons physiques et molettes librement configurables.<\/p>\n

Les quatre si\u00e8ges individuels sont \u00e9quip\u00e9s de coussins pneumatiques r\u00e9glables offrant un maintien lat\u00e9ral et longitudinal. Un curseur situ\u00e9 sur la console centrale permet de s\u00e9lectionner les modes \u00ab Performance \u00bb, \u00ab Normal \u00bb et \u00ab Autonomie \u00bb, qui ajustent de mani\u00e8re ergonomique le si\u00e8ge, le volant et l\u2019\u00e9cran central : en mode \u00ab Autonomie \u00bb, la distance entre le si\u00e8ge et le volant augmente et l\u2019\u00e9cran se redresse ; en mode \u00ab Performance \u00bb, le volant et l'\u00e9cran du conducteur se rapprochent de ce dernier, tandis que l'\u00e9cran central est align\u00e9 et abaiss\u00e9.<\/p>\n

\"\"<\/p>\n

Durable<\/h4>\n

\u201c Avec le concept Formule 2030, nous \u00e9liminons le superflu, nous r\u00e9duisons l\u2019exp\u00e9rience \u00e0 sa plus pure essence et nous mettons en valeur les \u00e9l\u00e9ments qui comptent vraiment, afin de d\u00e9finir le ton et l\u2019ambition des futurs int\u00e9rieurs Polestar \u201d, a expliqu\u00e9 Juan Pablo Bernal, responsable du design int\u00e9rieur chez Polestar.<\/p>\n

\u201c En tant que marque ax\u00e9e sur la performance, nous constatons un regain d\u2019int\u00e9r\u00eat pour le conducteur, ce qui nous am\u00e8ne \u00e0 r\u00e9\u00e9quilibrer les aspects num\u00e9riques et physiques. Nous int\u00e9grons des boutons et des commandes physiques, et nous pensons avoir atteint une harmonie tactile en ad\u00e9quation avec notre positionnement haut de gamme \u201d, a-t-il ajout\u00e9.<\/p>\n

Le d\u00e9veloppement durable est \u00e9galement au c\u0153ur de cette \u00e9tude. Certains \u00e9l\u00e9ments, tels que les panneaux de porte, sont constitu\u00e9s d\u2019un seul mat\u00e9riau, ce qui les rend enti\u00e8rement recyclables, tandis que les composants structurels visibles, comme les ch\u00e2ssis de si\u00e8ges et les traverses, sont fabriqu\u00e9s \u00e0 partir d\u2019acier recycl\u00e9 \u00e0 faibles \u00e9missions, produit \u00e0 l\u2019aide d\u2019\u00e9nergies renouvelables. Au lieu des plastiques conventionnels utilis\u00e9s pour les dossiers de si\u00e8ge, on utilise un mat\u00e9riau composite d'origine biologique fabriqu\u00e9 \u00e0 partir de lin europ\u00e9en et de polypropyl\u00e8ne par Bcomp.<\/p>\n

Pas de r\u00e9sultats pour le troisi\u00e8me trimestre<\/h4>\n

Par ailleurs, Polestar a report\u00e9 sine die la publication de ses r\u00e9sultats du troisi\u00e8me trimestre. Le report de la publication des r\u00e9sultats financiers est rarement de bon augure. Polestar a d\u00e9j\u00e0 enregistr\u00e9 un premier semestre m\u00e9diocre, en partie parce que le gouvernement am\u00e9ricain va lui interdire de vendre ses v\u00e9hicules aux \u00c9tats-Unis en raison des logiciels chinois qu\u2019elle utilise. Cela n\u2019a bien s\u00fbr rien de surprenant, puisqu\u2019elle appartient au groupe automobile chinois Geely et partage sa technologie avec d\u2019autres marques du groupe.<\/p>\n

N\u00e9anmoins, le principal probl\u00e8me de Polestar r\u00e9side dans son manque de croissance. Polestar a besoin d\u2019un mod\u00e8le qui remporte un v\u00e9ritable succ\u00e8s, et ce sera peut-\u00eatre la Polestar 7, mais ce mod\u00e8le n\u2019est pas attendu avant 2028. Reste \u00e0 voir combien de temps Volvo, la soci\u00e9t\u00e9 m\u00e8re et actionnaire de Polestar, sera pr\u00eate \u00e0 continuer de soutenir la marque. Nous reviendrons sur ce point lorsque nous \u00e9voquerons les trois mod\u00e8les Polestar que nous avons r\u00e9cemment test\u00e9s.<\/p>\n

 <\/p>","protected":false},"excerpt":{"rendered":"

Polestar unveils the Formula 2030 concept car, showcasing the brand’s future design direction. Formula 2030 is the first study under Chief Designer Philipp R\u00f6mer, who took the role in mid-2024. As a four-door sports car, the show car is intended to emphasize that performance remains at the heart of the brand. Since mid-2024, Philipp R\u00f6mers […]<\/p>\n","protected":false},"author":13,"featured_media":197714,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\r\n\r\n{excerpt}\r\n\r\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[77198,77166,16,4],"tags":[],"class_list":["post-197706","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-concepts","category-design","category-industry","category-top-stories-today"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/11\/Scherm%C2%ADafbeelding-2026-11-12-om-10.11.27.png?fit=1702%2C1034&ssl=1",1702,1034,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/11\/Scherm%C2%ADafbeelding-2026-11-12-om-10.11.27.png?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/11\/Scherm%C2%ADafbeelding-2026-11-12-om-10.11.27.png?fit=300%2C182&ssl=1",300,182,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/11\/Scherm%C2%ADafbeelding-2026-11-12-om-10.11.27.png?fit=640%2C389&ssl=1",640,389,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/11\/Scherm%C2%ADafbeelding-2026-11-12-om-10.11.27.png?fit=640%2C389&ssl=1",640,389,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/11\/Scherm%C2%ADafbeelding-2026-11-12-om-10.11.27.png?fit=1536%2C933&ssl=1",1536,933,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/11\/Scherm%C2%ADafbeelding-2026-11-12-om-10.11.27.png?fit=1702%2C1034&ssl=1",1702,1034,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/11\/Scherm%C2%ADafbeelding-2026-11-12-om-10.11.27.png?fit=18%2C12&ssl=1",18,12,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/11\/Scherm%C2%ADafbeelding-2026-11-12-om-10.11.27.png?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/11\/Scherm%C2%ADafbeelding-2026-11-12-om-10.11.27.png?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/11\/Scherm%C2%ADafbeelding-2026-11-12-om-10.11.27.png?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/11\/Scherm%C2%ADafbeelding-2026-11-12-om-10.11.27.png?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/11\/Scherm%C2%ADafbeelding-2026-11-12-om-10.11.27.png?fit=560%2C340&ssl=1",560,340,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/11\/Scherm%C2%ADafbeelding-2026-11-12-om-10.11.27.png?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/11\/Scherm%C2%ADafbeelding-2026-11-12-om-10.11.27.png?resize=1536%2C240&ssl=1",1536,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/11\/Scherm%C2%ADafbeelding-2026-11-12-om-10.11.27.png?resize=1536%2C180&ssl=1",1536,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/11\/Scherm%C2%ADafbeelding-2026-11-12-om-10.11.27.png?resize=1702%2C180&ssl=1",1702,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/11\/Scherm%C2%ADafbeelding-2026-11-12-om-10.11.27.png?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/11\/Scherm%C2%ADafbeelding-2026-11-12-om-10.11.27.png?resize=1702%2C180&ssl=1",1702,180,true]},"post_excerpt_stackable_v2":"

Polestar unveils the Formula 2030 concept car, showcasing the brand’s future design direction. Formula 2030 is the first study under Chief Designer Philipp R\u00f6mer, who took the role in mid-2024. As a four-door sports car, the show car is intended to emphasize that performance remains at the heart of the brand. Since mid-2024, Philipp R\u00f6mers has served as Polestar’s Head of Design. Now, the Formula 2030 concept car offers the first glimpse of an evolving visual identity. The study physically embodies the overarching Formula 2030 brand strategy. Philipp R\u00f6mers commented: \u201cDesign should always reflect the values and mission of a…<\/p>\n","category_list_v2":"Concepts<\/a>, Design<\/a>, Industry<\/a>, Top Stories Today<\/a>","author_info_v2":{"name":"Tony Verhelle","url":"https:\/\/newmobility.news\/fr\/author\/toverbel\/"},"comments_num_v2":"0 comments","yoast_head":"\nPolestar unveils Formula 2030 concept to show design direction - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/fr\/2026\/11\/12\/polestar-unveils-formula-2030-concept-to-show-design-direction\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Polestar unveils Formula 2030 concept to show design direction - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"Polestar unveils the Formula 2030 concept car, showcasing the brand’s future design direction. Formula 2030 is the first study under Chief Designer Philipp R\u00f6mer, who took the role in mid-2024. As a four-door sports car, the show car is intended to emphasize that performance remains at the heart of the brand. 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