{"id":177286,"date":"2025-10-31T12:10:51","date_gmt":"2025-10-31T11:10:51","guid":{"rendered":"https:\/\/newmobility.news\/?p=177286"},"modified":"2025-10-31T11:26:07","modified_gmt":"2025-10-31T10:26:07","slug":"byd-launches-first-non-japanese-electric-kei-car-the-racco","status":"publish","type":"post","link":"https:\/\/newmobility.news\/nl\/2025\/10\/31\/byd-launches-first-non-japanese-electric-kei-car-the-racco\/","title":{"rendered":"BYD lanceert eerste niet-Japanse elektrische kei-auto: de Racco"},"content":{"rendered":"Kei-auto's zijn de kern van de Japanse autocultuur. Het is dan ook symbolisch en gevoelig tegelijk dat de Chinese autofabrikant BYD op de Japan Mobility Show 2025 zijn eerste kei-auto, de Racco, heeft onthuld. Hoewel de auto klein is, is het een gedurfde stap op de Japanse markt voor compacte auto's. De Racc
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Kei cars are Japanese car culture at heart. So it\u2019s symbolic and sensitive at the same time that Chinese automaker BYD has pulled the wraps off its first kei car, the Racco, at the 2025 Japan Mobility Show. Though the car is small, it is a bold step into Japan\u2019s compact-car market.\u00a0 The RaccThis content […]<\/p>\n","protected":false},"author":715,"featured_media":177287,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[77160,77166,16,77197,77169,77167,8,4],"tags":[],"class_list":["post-177286","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-china","category-design","category-industry","category-japan","category-market","category-motor-show","category-product","category-top-stories-today"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/10\/BYD_RACCO-8a862a39.jpeg?fit=1200%2C800&ssl=1",1200,800,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/10\/BYD_RACCO-8a862a39.jpeg?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/10\/BYD_RACCO-8a862a39.jpeg?fit=300%2C200&ssl=1",300,200,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/10\/BYD_RACCO-8a862a39.jpeg?fit=640%2C427&ssl=1",640,427,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/10\/BYD_RACCO-8a862a39.jpeg?fit=640%2C427&ssl=1",640,427,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/10\/BYD_RACCO-8a862a39.jpeg?fit=1200%2C800&ssl=1",1200,800,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/10\/BYD_RACCO-8a862a39.jpeg?fit=1200%2C800&ssl=1",1200,800,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/10\/BYD_RACCO-8a862a39.jpeg?fit=18%2C12&ssl=1",18,12,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/10\/BYD_RACCO-8a862a39.jpeg?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/10\/BYD_RACCO-8a862a39.jpeg?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/10\/BYD_RACCO-8a862a39.jpeg?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/10\/BYD_RACCO-8a862a39.jpeg?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/10\/BYD_RACCO-8a862a39.jpeg?fit=560%2C373&ssl=1",560,373,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/10\/BYD_RACCO-8a862a39.jpeg?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/10\/BYD_RACCO-8a862a39.jpeg?resize=1200%2C240&ssl=1",1200,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/10\/BYD_RACCO-8a862a39.jpeg?resize=1200%2C180&ssl=1",1200,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/10\/BYD_RACCO-8a862a39.jpeg?resize=1200%2C180&ssl=1",1200,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/10\/BYD_RACCO-8a862a39.jpeg?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/10\/BYD_RACCO-8a862a39.jpeg?resize=1200%2C180&ssl=1",1200,180,true]},"post_excerpt_stackable_v2":"

Kei cars are Japanese car culture at heart. So it\u2019s symbolic and sensitive at the same time that Chinese automaker BYD has pulled the wraps off its first kei car, the Racco, at the 2025 Japan Mobility Show. Though the car is small, it is a bold step into Japan\u2019s compact-car market.\u00a0 The RaccThis content has been archived. Log in or Subscribe to a level that has access to archived content.<\/p>\n","category_list_v2":"China<\/a>, Design<\/a>, Industry<\/a>, Japan<\/a>, Market<\/a>, Motor Show<\/a>, Product<\/a>, Top Stories Today<\/a>","author_info_v2":{"name":"Piet Andries","url":"https:\/\/newmobility.news\/nl\/author\/piet-andriesgmail-com\/"},"comments_num_v2":"0 comments","yoast_head":"\nBYD launches first non-Japanese electric kei car: the Racco - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/nl\/2025\/10\/31\/byd-launches-first-non-japanese-electric-kei-car-the-racco\/\" \/>\n<meta property=\"og:locale\" content=\"nl_BE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BYD launches first non-Japanese electric kei car: the Racco - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"Kei cars are Japanese car culture at heart. So it\u2019s symbolic and sensitive at the same time that Chinese automaker BYD has pulled the wraps off its first kei car, the Racco, at the 2025 Japan Mobility Show. 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