{"id":179490,"date":"2025-12-22T07:16:45","date_gmt":"2025-12-22T06:16:45","guid":{"rendered":"https:\/\/newmobility.news\/?p=179490"},"modified":"2025-12-22T11:23:36","modified_gmt":"2025-12-22T10:23:36","slug":"longtime-design-chief-gorden-wagener-to-leave-mercedes","status":"publish","type":"post","link":"https:\/\/newmobility.news\/nl\/2025\/12\/22\/longtime-design-chief-gorden-wagener-to-leave-mercedes\/","title":{"rendered":"Gorden Wagener, al jarenlang hoofdontwerper bij Mercedes, verlaat het bedrijf"},"content":{"rendered":"

Mercedes-Benz bereidt zich voor op een designreset na bijna drie decennia onder leiding van een van zijn meest invloedrijke creatieve leiders. Gorden Wagener, Chief Design Officer van het bedrijf en een sleutelfiguur in het vormgeven van de moderne Mercedes-stijl, zal begin volgend jaar de autofabrikant verlaten. Naar verluidt nam de interne wrijving toe, ook al besloot Wagener zelf om de knoop door te hakken.<\/p>

Wanneer Gorden Wagener eind januari volgend jaar officieel Mercedes verlaat, zal hij 28 jaar voor het bedrijf hebben gewerkt. Tijdens zijn ambtsperiode heeft hij de visuele identiteit van een van de meest traditiegebonden merken in de auto-industrie opnieuw vormgegeven. Het vertrek komt op een moment dat Mercedes zijn leiderschapsstructuur aanpast. Het duidt op een verschuiving in hoe het bedrijf zich aan klanten wil presenteren. Dit werd al duidelijk gemaakt door CEO Ola K\u00e4llenius, die het luxe imago inruilt voor een gevoel van \u2018thuiskomen\u2019. Dat is tenminste het idee dat hij afgelopen september tijdens de onthulling van de nieuwe GLC op de IAA in M\u00fcnchen presenteerde.<\/p>

Deze inhoud is gearchiveerd. Inloggen of abonneren<\/a> tot een niveau dat toegang heeft tot gearchiveerde inhoud.<\/div><\/div>","protected":false},"excerpt":{"rendered":"

Mercedes-Benz is preparing for a design reset after nearly three decades under one of its most influential creative leaders. Gorden Wagener, the company\u2019s chief design officer and a key figure in shaping modern Mercedes styling, will leave the automaker early next year. Reportedly, internal friction was growing, even though Wagener decided for himself to bite […]<\/p>\n","protected":false},"author":715,"featured_media":179492,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[77166,16,32,4],"tags":[],"class_list":["post-179490","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","category-industry","category-portrait","category-top-stories-today"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/ampnet_photo_20210124_193146.jpg?fit=2508%2C1672&ssl=1",2508,1672,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/ampnet_photo_20210124_193146.jpg?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/ampnet_photo_20210124_193146.jpg?fit=300%2C200&ssl=1",300,200,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/ampnet_photo_20210124_193146.jpg?fit=640%2C427&ssl=1",640,427,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/ampnet_photo_20210124_193146.jpg?fit=640%2C427&ssl=1",640,427,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/ampnet_photo_20210124_193146.jpg?fit=1536%2C1024&ssl=1",1536,1024,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/ampnet_photo_20210124_193146.jpg?fit=2048%2C1365&ssl=1",2048,1365,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/ampnet_photo_20210124_193146.jpg?fit=18%2C12&ssl=1",18,12,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/ampnet_photo_20210124_193146.jpg?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/ampnet_photo_20210124_193146.jpg?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/ampnet_photo_20210124_193146.jpg?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/ampnet_photo_20210124_193146.jpg?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/ampnet_photo_20210124_193146.jpg?fit=560%2C373&ssl=1",560,373,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/ampnet_photo_20210124_193146.jpg?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/ampnet_photo_20210124_193146.jpg?resize=1536%2C240&ssl=1",1536,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/ampnet_photo_20210124_193146.jpg?resize=1536%2C180&ssl=1",1536,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/ampnet_photo_20210124_193146.jpg?resize=2048%2C180&ssl=1",2048,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/ampnet_photo_20210124_193146.jpg?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2025\/12\/ampnet_photo_20210124_193146.jpg?resize=2508%2C180&ssl=1",2508,180,true]},"post_excerpt_stackable_v2":"

Mercedes-Benz is preparing for a design reset after nearly three decades under one of its most influential creative leaders. Gorden Wagener, the company\u2019s chief design officer and a key figure in shaping modern Mercedes styling, will leave the automaker early next year. Reportedly, internal friction was growing, even though Wagener decided for himself to bite the bullet.When Gorden Wagener officially leaves Mercedes at the end of January next year, he will have worked 28 years for the company. During his tenure, he reshaped the visual identity of one of the car industry\u2019s most tradition-bound brands. The departure comes as Mercedes…<\/p>\n","category_list_v2":"Design<\/a>, Industry<\/a>, Portrait<\/a>, Top Stories Today<\/a>","author_info_v2":{"name":"Piet Andries","url":"https:\/\/newmobility.news\/nl\/author\/piet-andriesgmail-com\/"},"comments_num_v2":"0 comments","yoast_head":"\nLongtime design chief Gorden Wagener to leave Mercedes - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/nl\/2025\/12\/22\/longtime-design-chief-gorden-wagener-to-leave-mercedes\/\" \/>\n<meta property=\"og:locale\" content=\"nl_BE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Longtime design chief Gorden Wagener to leave Mercedes - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"Mercedes-Benz is preparing for a design reset after nearly three decades under one of its most influential creative leaders. Gorden Wagener, the company\u2019s chief design officer and a key figure in shaping modern Mercedes styling, will leave the automaker early next year. 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