{"id":181494,"date":"2026-02-11T10:29:48","date_gmt":"2026-02-11T09:29:48","guid":{"rendered":"https:\/\/newmobility.news\/?p=181494"},"modified":"2026-02-13T11:37:44","modified_gmt":"2026-02-13T10:37:44","slug":"mercedes-changes-strategy-and-will-offer-a-new-a-class","status":"publish","type":"post","link":"https:\/\/newmobility.news\/nl\/2026\/02\/11\/mercedes-changes-strategy-and-will-offer-a-new-a-class\/","title":{"rendered":"Mercedes verandert van strategie en komt met een nieuwe A-Klasse"},"content":{"rendered":"

Het kleinste Mercedes-model, de A-Klasse, zou eigenlijk uit de productie worden gehaald in het kader van de nieuwe modelstrategie van Mercedes voor het instapsegment, waarbij de elektrische CLA als toegangspoort tot de Mercedes-wereld zou dienen. Nu heeft J\u00f6rg Burzer, lid van de ontwikkelingsraad van Mercedes, een nieuwe A-Klasse bevestigd, die voor 2028 op de planning staat.<\/p>

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In 2023 kondigde Mercedes CEO Ola K\u00e4llenius vier modellen aan op basis van de nieuwe Mercedes Modular Architecture, die de nieuwe compacte line-up van de fabrikant uit Stuttgart moesten gaan vormen: de CLA als vierdeurs coup\u00e9, een van de CLA afgeleide shooting brake en twee SUV-modellen als opvolgers van de EQA en EQB.<\/p>\n

Er was geen plaats meer in de plannen voor de A-Klasse of de B-Klasse. K\u00e4llenius wilde het compacte segment niet helemaal opgeven, maar richtte zich liever op sedans en SUV's, die hogere marges bieden, dan op een traditioneel compact model of een bestelwagen.<\/p>\n

Vier wordt vijf<\/h4>\n

Mercedes heeft inmiddels haar plannen voor de A-Klasse heroverwogen. Het huidige model, dat nog tot 2027 geproduceerd zal worden, krijgt nu een opvolger. \u201cHet wordt een op zichzelf staand model op het MMA-platform, iets wat nog niet eerder heeft bestaan,\u201d vertelde ontwikkelingschef J\u00f6rg Burzer aan het Duitse tijdschrift Automobilwoche. Mercedes is nu van plan om vijf op MMA gebaseerde modellen aan te bieden in plaats van vier.<\/p>\n

Hoewel het nieuwe model de opvolger van de A-Klasse wordt, zal het geen traditionele compacte auto zijn. Zoals Automobilwoche meldt, wordt het \u201ceen crossover-model dat de voordelen van een SUV combineert met die van een compacte bestelwagen\". Burzer wilde geen uitspraken doen over het ontwerp van de auto, maar gaf wel enig inzicht in de plannen van de fabrikant.<\/p>\n

\u201cOnze gedachte hierachter is: naast modellen met een lange wielbasis specifiek voor Azi\u00eb en overwegingen voor modellen die nog meer op de VS zijn afgestemd, willen we ook een zeer aantrekkelijk instapmodel op basis van de MMA-architectuur blijven aanbieden voor Europa,\u201d legt de CTO uit.<\/p>\n

Gemengd platform<\/h4>\n

Aan de zijlijn van de gefacelifte S-Klasse<\/a> Op de premi\u00e8re in Stuttgart eind januari had Mercedes CEO Ola K\u00e4llenius al gezinspeeld op de nieuwe A-Klasse. Hij verklaarde dat hij na gesprekken met Europese dealers en eerste ontwerpschetsen had besloten om door te gaan met een nieuwe editie.<\/p>\n

Naast de verwachte lancering van het model in 2028 en het op MMA gebaseerde platform, is er echter weinig anders bevestigd. Hoewel het waarschijnlijk ook een batterij-elektrisch model zal zijn, aangezien de MMA werd ontwikkeld met elektrische aandrijflijnen in gedachten, is het een gemengd platform dat ook geschikt is voor hybrides. Zowel de CLA als de GLB zijn ook gepland als hybride. Of de opvolger van de A-Klasse beide aandrijflijnen zal gebruiken, is nog niet bekend.<\/p>\n

Als mogelijke productielocatie suggereert Automobilwoche de Hongaarse fabriek in Kecskem\u00e9t. De huidige A-Klasse wordt nu nog samen met de elektrische CLA geproduceerd in de fabriek in Rastatt, maar zal in het eerste kwartaal van 2026 naar Hongarije worden verplaatst, voordat de productie in 2027 wordt be\u00ebindigd. Met de elektrische GLB is Kecskem\u00e9t al voorbereid op de productie van de MMA.<\/p>\n

Nieuwe elektrische S-Klasse<\/h4>\n

In het interview met Automobilwoche bevestigde Burzer ook min of meer het einde van de EQS. Tegen het einde van dit decennium zal er een volledig elektrische S-Klasse op de markt komen. \u201cOp dat moment zullen we beide aandrijflijnen in de S-Klasse aanbieden\u201d, aldus de topmanager. \u201cWe hebben enorm veel geleerd van de elektrische EQS. Hoe we dit precies gaan invullen, zullen we op een later tijdstip bekendmaken.\"<\/p>\n

\"Uiteindelijk willen we dat de S-Klasse beschikt over een aandrijflijnportfolio dat zowel elektromobiliteit als ge\u00eblektrificeerde verbrandingsmotortechnologie mogelijk maakt. Ik wil nog niet precies onthullen hoe het platform eruit zal zien, maar het zal zowel visueel als technisch zeer aantrekkelijk zijn,\" voegde hij eraan toe.<\/p>\n

Burzer liet in het midden of er een specifiek platform voor elektrische en verbrandingsmotoren komt of een gemengd platform. Mercedes volgt momenteel beide benaderingen naast elkaar: de MMA-modellen zullen worden aangeboden als batterij-elektrische voertuigen (BEV's) en hybride elektrische voertuigen (HEV's).<\/p>\n

Het GLC-model bestaat echter uit twee modelreeksen onder deze naam: de vertrouwde ICE-hybride en, sinds IAA 2025, de GLC met EQ-technologie, die visueel meer in lijn is gebracht met het model met verbrandingsmotor maar gebaseerd is op een elektrisch platform.<\/p>\n

Het feit dat de onlangs vernieuwde S-Klasse slechts in bepaalde functies op het niveau van de CLA is gebracht, is voor Burzer geen probleem, maar eerder de nieuwe realiteit. \u201cDe wereld is veranderd. Vroeger kon je zes of zeven jaar wachten op een innovatie, tot bijvoorbeeld de S-Klasse er was,\u201d zegt de ontwikkelingsdirecteur. \u201cAlles uitrollen vanuit \u00e9\u00e9n model naar beneden werkt vandaag de dag niet meer. Daarvoor zijn de innovatiecycli gewoon te kort.\u201d<\/p>\n

<\/p>\n<\/div>\n<\/div>

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The smallest Mercedes model, the A-Class, was actually supposed to be discontinued under Mercedes’ new entry-segment model strategy, with the electric CLA serving as the gateway to the Mercedes world. Now, Mercedes development board member J\u00f6rg Burzer has confirmed a new A-Class, which is planned for 2028. In 2023, Mercedes CEO Ola K\u00e4llenius announced four […]<\/p>\n","protected":false},"author":13,"featured_media":181500,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[28,16,8,4,17],"tags":[],"class_list":["post-181494","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-europe","category-industry","category-product","category-top-stories-today","category-weekly-newsletter"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?fit=1354%2C864&ssl=1",1354,864,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?fit=300%2C191&ssl=1",300,191,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?fit=640%2C408&ssl=1",640,408,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?fit=640%2C408&ssl=1",640,408,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?fit=1354%2C864&ssl=1",1354,864,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?fit=1354%2C864&ssl=1",1354,864,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?fit=18%2C12&ssl=1",18,12,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?fit=560%2C357&ssl=1",560,357,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?resize=1354%2C240&ssl=1",1354,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?resize=1354%2C180&ssl=1",1354,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?resize=1354%2C180&ssl=1",1354,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?resize=1354%2C180&ssl=1",1354,180,true]},"post_excerpt_stackable_v2":"

The smallest Mercedes model, the A-Class, was actually supposed to be discontinued under Mercedes’ new entry-segment model strategy, with the electric CLA serving as the gateway to the Mercedes world. Now, Mercedes development board member J\u00f6rg Burzer has confirmed a new A-Class, which is planned for 2028. In 2023, Mercedes CEO Ola K\u00e4llenius announced four models based on the new Mercedes Modular Architecture, which were set to form the Stuttgart-based manufacturer\u2019s new compact-class lineup: the CLA as a four-door coup\u00e9, a shooting brake derivative of that CLA, and two SUV models to succeed the EQA and EQB. There was no…<\/p>\n","category_list_v2":"Europe<\/a>, Industry<\/a>, Product<\/a>, Top Stories Today<\/a>, Weekly Newsletter<\/a>","author_info_v2":{"name":"Tony Verhelle","url":"https:\/\/newmobility.news\/nl\/author\/toverbel\/"},"comments_num_v2":"0 comments","yoast_head":"\nMercedes changes strategy and will offer a new A-Class - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/nl\/2026\/02\/11\/mercedes-changes-strategy-and-will-offer-a-new-a-class\/\" \/>\n<meta property=\"og:locale\" content=\"nl_BE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mercedes changes strategy and will offer a new A-Class - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"The smallest Mercedes model, the A-Class, was actually supposed to be discontinued under Mercedes' new entry-segment model strategy, with the electric CLA serving as the gateway to the Mercedes world. Now, Mercedes development board member J\u00f6rg Burzer has confirmed a new A-Class, which is planned for 2028. In 2023, Mercedes CEO Ola K\u00e4llenius announced four […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newmobility.news\/nl\/2026\/02\/11\/mercedes-changes-strategy-and-will-offer-a-new-a-class\/\" \/>\n<meta property=\"og:site_name\" content=\"newmobility.news\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/search\/top\/?q=newmobility.news\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-11T09:29:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-13T10:37:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm\u00adafbeelding-2026-02-11-om-10.04.16.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1354\" \/>\n\t<meta property=\"og:image:height\" content=\"864\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Tony Verhelle\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:site\" content=\"@jorisvry\" \/>\n<meta name=\"twitter:label1\" content=\"Geschreven door\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tony Verhelle\" \/>\n\t<meta name=\"twitter:label2\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/02\\\/11\\\/mercedes-changes-strategy-and-will-offer-a-new-a-class\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/02\\\/11\\\/mercedes-changes-strategy-and-will-offer-a-new-a-class\\\/\"},\"author\":{\"name\":\"Tony Verhelle\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/#\\\/schema\\\/person\\\/9ed42cfc4d62d98488c1d6e225040557\"},\"headline\":\"Mercedes changes strategy and will offer a new A-Class\",\"datePublished\":\"2026-02-11T09:29:48+00:00\",\"dateModified\":\"2026-02-13T10:37:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/02\\\/11\\\/mercedes-changes-strategy-and-will-offer-a-new-a-class\\\/\"},\"wordCount\":813,\"publisher\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/02\\\/11\\\/mercedes-changes-strategy-and-will-offer-a-new-a-class\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2026\\\/02\\\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?fit=1354%2C864&ssl=1\",\"articleSection\":[\"Europe\",\"Industry\",\"Product\",\"Top Stories Today\",\"Weekly Newsletter\"],\"inLanguage\":\"nl-BE\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/02\\\/11\\\/mercedes-changes-strategy-and-will-offer-a-new-a-class\\\/\",\"url\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/02\\\/11\\\/mercedes-changes-strategy-and-will-offer-a-new-a-class\\\/\",\"name\":\"Mercedes changes strategy and will offer a new A-Class - newmobility.news\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/02\\\/11\\\/mercedes-changes-strategy-and-will-offer-a-new-a-class\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/02\\\/11\\\/mercedes-changes-strategy-and-will-offer-a-new-a-class\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2026\\\/02\\\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?fit=1354%2C864&ssl=1\",\"datePublished\":\"2026-02-11T09:29:48+00:00\",\"dateModified\":\"2026-02-13T10:37:44+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/02\\\/11\\\/mercedes-changes-strategy-and-will-offer-a-new-a-class\\\/#breadcrumb\"},\"inLanguage\":\"nl-BE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/newmobility.news\\\/2026\\\/02\\\/11\\\/mercedes-changes-strategy-and-will-offer-a-new-a-class\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-BE\",\"@id\":\"https:\\\/\\\/newmobility.news\\\/2026\\\/02\\\/11\\\/mercedes-changes-strategy-and-will-offer-a-new-a-class\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2026\\\/02\\\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?fit=1354%2C864&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/newmobility.news\\\/wp-content\\\/uploads\\\/2026\\\/02\\\/Scherm%C2%ADafbeelding-2026-02-11-om-10.04.16.png?fit=1354%2C864&ssl=1\",\"width\":1354,\"height\":864,\"caption\":\"In contrast to earlier sayings, Mercedes now confirms there will be a new A-Class as of 2028. 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