{"id":181659,"date":"2026-02-16T09:38:59","date_gmt":"2026-02-16T08:38:59","guid":{"rendered":"https:\/\/newmobility.news\/?p=181659"},"modified":"2026-02-16T09:38:59","modified_gmt":"2026-02-16T08:38:59","slug":"bmw-alpina-has-a-new-logo","status":"publish","type":"post","link":"https:\/\/newmobility.news\/nl\/2026\/02\/16\/bmw-alpina-has-a-new-logo\/","title":{"rendered":"BMW Alpina heeft een nieuw logo"},"content":{"rendered":"Na de merkactivering begin januari 2026 presenteert BMW Alpina zich als een exclusief nieuw merk onder het beheer van de BMW Group.\r\n\r\n\"Het merk belichaamt een uitzonderlijke balans tussen superieur rijcomfort en hoge prestaties\", aldus het persbericht. \"Het nieuwe badge design is een aanvulling op <div class=\"leaky_paywall_message_wrap\"><div id=\"leaky_paywall_message\">Deze inhoud is gearchiveerd. <a href=\"https:\/\/newmobility.news\/nl\/subscription\/\">Inloggen of abonneren<\/a> tot een niveau dat toegang heeft tot gearchiveerde inhoud.<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Following its brand activation in early January 2026, BMW Alpina is presenting itself as an exclusive new brand under the BMW Group&#8217;s custodianship. &#8220;The brand embodies an exceptional balance of supreme ride comfort and high performance,&#8221; says the press release. &#8220;The new badge design complements This content has been archived. Log in or Subscribe to [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":181668,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false},"categories":[77166,16,8,4],"tags":[],"class_list":["post-181659","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","category-industry","category-product","category-top-stories-today"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-16-om-08.26.13.png?fit=1710%2C894&ssl=1",1710,894,false],"thumbnail":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-16-om-08.26.13.png?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-16-om-08.26.13.png?fit=300%2C157&ssl=1",300,157,true],"medium_large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-16-om-08.26.13.png?fit=640%2C335&ssl=1",640,335,true],"large":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-16-om-08.26.13.png?fit=640%2C334&ssl=1",640,334,true],"1536x1536":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-16-om-08.26.13.png?fit=1536%2C803&ssl=1",1536,803,true],"2048x2048":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-16-om-08.26.13.png?fit=1710%2C894&ssl=1",1710,894,true],"trp-custom-language-flag":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-16-om-08.26.13.png?fit=18%2C9&ssl=1",18,9,true],"related-thumb":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-16-om-08.26.13.png?resize=640%2C480&ssl=1",640,480,true],"gform-image-choice-sm":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-16-om-08.26.13.png?resize=300%2C300&ssl=1",300,300,true],"gform-image-choice-md":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-16-om-08.26.13.png?resize=400%2C400&ssl=1",400,400,true],"gform-image-choice-lg":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-16-om-08.26.13.png?resize=600%2C600&ssl=1",600,600,true],"mailchimp":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-16-om-08.26.13.png?fit=560%2C293&ssl=1",560,293,true],"unipress-phone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-16-om-08.26.13.png?resize=640%2C100&ssl=1",640,100,true],"unipress-tablet":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-16-om-08.26.13.png?resize=1536%2C240&ssl=1",1536,240,true],"unipress-tablet-portrait":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-16-om-08.26.13.png?resize=1536%2C180&ssl=1",1536,180,true],"unipress-tablet-landscape":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-16-om-08.26.13.png?resize=1710%2C180&ssl=1",1710,180,true],"unipress-smartphone":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-16-om-08.26.13.png?resize=1080%2C168&ssl=1",1080,168,true],"unipress-wide-screen":["https:\/\/i0.wp.com\/newmobility.news\/wp-content\/uploads\/2026\/02\/Scherm%C2%ADafbeelding-2026-02-16-om-08.26.13.png?resize=1710%2C180&ssl=1",1710,180,true]},"post_excerpt_stackable_v2":"<p>Following its brand activation in early January 2026, BMW Alpina is presenting itself as an exclusive new brand under the BMW Group&#8217;s custodianship. &#8220;The brand embodies an exceptional balance of supreme ride comfort and high performance,&#8221; says the press release. &#8220;The new badge design complements This content has been archived. Log in or Subscribe to a level that has access to archived content.<\/p>\n","category_list_v2":"<a href=\"https:\/\/newmobility.news\/nl\/category\/design\/\" rel=\"category tag\">Design<\/a>, <a href=\"https:\/\/newmobility.news\/nl\/category\/industry\/\" rel=\"category tag\">Industry<\/a>, <a href=\"https:\/\/newmobility.news\/nl\/category\/product\/\" rel=\"category tag\">Product<\/a>, <a href=\"https:\/\/newmobility.news\/nl\/category\/top-stories-today\/\" rel=\"category tag\">Top Stories Today<\/a>","author_info_v2":{"name":"Tony Verhelle","url":"https:\/\/newmobility.news\/nl\/author\/toverbel\/"},"comments_num_v2":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BMW Alpina has a new logo - newmobility.news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newmobility.news\/nl\/2026\/02\/16\/bmw-alpina-has-a-new-logo\/\" \/>\n<meta property=\"og:locale\" content=\"nl_BE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BMW Alpina has a new logo - newmobility.news\" \/>\n<meta property=\"og:description\" content=\"Following its brand activation in early January 2026, BMW Alpina is presenting itself as an exclusive new brand under the BMW Group&#039;s custodianship. &quot;The brand embodies an exceptional balance of supreme ride comfort and high performance,&quot; says the press release. &quot;The new badge design complements This content has been archived. 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