BMW to share its global trend research publicly

Hilde Van Raemdonck

December 1, 2022

Frank Weber is convinced that “innovation is created in the spaces in between, i.e., through interaction” /press.bmwgroup.com

The BMW Group has decided to share its technological expertise with the world. BMW opts for an open-access approach and hopes to start a dialogue with potential partners. The initiative shows an approach that has never been implemented in the automotive industry before. Global trend research allo
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