Almost 2 800 residents of the Lower Bavarian municipality of Straßkirchen were called upon in a referendum to vote on BMW’s planned battery assembly in the village. The result was a clearer ‘yes’ than previously thought.

A clear majority of Straßkirchen residents voted in favor of building the new BMW Group facility. With over 75% of the vote positive, the council’s proposed “Yes to a BMW assembly plant for high-voltage batteries” motion was successful.

Around 77% of the citizens voted. In the announced new battery assembly plant in Lower Bavaria, the carmaker wants to assemble 600 000 high-voltage batteries for electric cars per year and supply its car plants in Munich, Dingolfing, and Regensburg with them.

A decisive role

With this scope, the planned plant in Strasskirchen plays a decisive role in BMW’s future production network for electric cars. Due to its good connection to the vehicle plants, Strasskirchen will become the central hub of battery assembly and logistics.

If the referendum had gone against the project, BMW would have had to plan anew, which could have led to delays and thus to delayed market launches and to additional costs.

It is unclear whether BMW would have made another attempt in Bavaria (Dingolfing was initially also under discussion but was rejected due to the complex situation with the landowners) or would have moved to the Czech Republic, for example.

An important signal for German industry

“The people of Straßkirchen have voted for a joint future with the BMW Group. We are taking advantage here in Bavaria of the opportunities offered by the transformation towards electromobility,” said Milan Nedeljković, member of the Board of Management of BMW AG responsible for Production.

“The planned location will secure the future of the Bavarian vehicle plants in Dingolfing, Regensburg, and Munich by supplying them with the high-voltage batteries required for e-mobility,” he added.

“The clear vote in Straßkirchen shows that many residents support investment in future-oriented technologies and jobs,” said Ilka Horstmeier, member of the Board of Management of BMW AG responsible for Human Resources and Real Estate.

“At the same time, we are seeing that, with positive new solutions, a transparent process, and open discussion, reliable decisions can be made for a joint future. All in all, this, today, sends an important signal for Germany as a whole as a location for industry.”

Migration threat

Before the referendum, Horstmeier had warned of the consequences of a rejection. “Many companies will take a close look at whether people want investment in sustainable technologies and in sustainable jobs in Bavaria at all,” she explained.

“This means that the citizens of Straßkirchen will also decide on the attractiveness of Bavaria as a business location,” she said at the time. “Once future technologies and jobs migrate, they won’t come back any time soon, and a downward spiral begins,” she warned.

Bavaria stays BMW’s home turf

According to BMW, the next step in the construction of the plant is scheduled for October, specifically the second public presentation of the plans. At that time, the numerous expert reports commissioned by the BMW Group on the effects of locating the plant will also be available.

Upon completion of the initial construction phase, the BMW Group plans to employ around 1 600 people at the future production site. About 70% will come from existing BMW Group locations. These employees will be able to share their know-how during the construction of the new site. Around 7 500 BMW Group employees already live within a 20-kilometer radius of the planned location.