BMW North America is offering a new public charging package for customers who purchase or lease eligible BEVs from its 2027 model year range. It includes $500 in charging credits and a free one-year Ionna membership, giving customers a discount on charging sessions on the network.
The offer is available for the 2027 BMW i5, i7, and iX3. It includes a $300 credit for use across BMW’s Charging Network and an additional $200 specifically for charging on the Ionna network. BMW’s wider charging network is accessible through the My BMW app and provides access to over 180,000 public charging points across the US thanks to partnerships with a range of charge point operators, including Shell Recharge, ChargePoint, EVgo and Ionna.
Customers will also receive a complimentary one-year BMW Membership at Ionna, which provides a 25% discount on charging during the membership period. The credits and membership benefits are valid for up to one year from the vehicle’s retail sale date.
Those who purchased or leased an eligible 2027 model before the program’s launch on 5 November can also qualify. BMW is a founding member of Ionna, a joint venture established by eight leading automakers to develop a nationwide network of high-powered public charging stations.
Designed to deliver a premium charging experience for drivers of all electric vehicle brands, Ionna combines ultra-fast charging capabilities of up to 400 kW with convenient, well-equipped charging locations known as Rechargeries.
Since beginning operations in 2024, Ionna has expanded its U.S. footprint, with more than 200 charging locations now operational nationwide, more than doubling the size of its network since the beginning of 2026. Ionna was also recently ranked first among DC fast-charging networks in the 2026 J.D. Power U.S. Electric Vehicle Experience Public Charging Study.
Charging package
To get the offer, customers must complete account setup and enroll in the charging package via the My BMW app after purchase. Eligible credits are then automatically applied to qualifying charging sessions. Once the balance has been used, subsequent charging costs are billed to the customer’s registered payment method. The charging package offer forms part of BMW’s wider efforts to improve access to public charging as it expands its EV offering in North America.
Alexander Schleicher, head of e-mobility for BMW of North America, commented: “Public charging is an important part of the ownership experience for our electric vehicle customers, and our goal is to make it as simple, convenient and seamless as possible.”
“The BMW Charging Network gives our customers the ability to charge at more locations across the U.S., while the integration within the My BMW app makes it easier to find, access, and pay for public charging,” he added.
