With the handover of a 3 Series plug-in hybrid model from the Munich plant to a customer, BMW has sold its three millionth vehicle with an electrified drive. This milestone for the company was achieved through a significant increase in sales of fully electric models and plug-in hybrid models in the first half of 2025.
“With the delivery of the three millionth electrified vehicle, the BMW Group has reached another important milestone that underlines the fact that electrified vehicles are an elementary component of our technology-neutral product portfolio,” says Jochen Goller, Member of the Board of Management of BMW AG Customer, Brands, Sales. “Furthermore, more than one in four BMW Group vehicles sold in the first half of 2025 were already electrified”, he added.
Europe is the largest market
Europe is by far the largest market for electrified vehicles from the BMW Group. Over 60% of the BMW Group’s global deliveries of electrified vehicles were made for the company’s home continent. The share of electrified vehicles in the BMW Group’s total sales here already exceeds 40%.
Notably, BMW’s plug-in hybrid vehicles have recently experienced growing popularity, with a significant increase in sales in the first half of 2025 compared to the previous year.
In July, the BMW Group had already announced the sale of its 1.5 millionth battery electric vehicle, a fully electric MINI Countryman from the Leipzig plant, which was delivered to a customer in Portugal.
“If all 1.5 million fully electric vehicles delivered by the BMW Group since the launch of the BMW i3 were lined up, they would stretch over 6,500 kilometers, roughly the distance from Munich to New York City,” the BMW press release proudly outlines.
High expectations
“The corporate strategy is consistently focused on electric, digital, and circular mobility for the future. Customers can currently choose from more than 15 fully electric models across all group brands, as well as more than ten plug-in hybrids,” BMW explains.
“This includes the revised BMW iX, which offers a range of over 700 kilometers according to WLTP. “The BMW Group laid the foundation for this five decades ago as a pioneer of e-mobility,” the press release boasts.
All eyes are now focused on the IAA, where the first model of the ‘Neue Klasse’, the iX3, will be officially unveiled to the public. BMW has high hopes for its new generation of fully electric cars, which are designed to substantially increase the proportion of fully electric vehicles in total sales.
Nevertheless, with its multi-path approach to drivetrains, BMW has consistently emphasized that it will continue to produce cars where an internal combustion engine still plays a role, as long as some customers desire one.
