D’Ieteren’s Lucien adds two Ghent shops to its bike chain

June 16, 2023

Lucien is further expanding its bicycle chain with, among other things, the acquisition of Ghent-based Plum, one of Belgium’s oldest bicycle shops /Plum

Plum, Ghent’s best-known bike shop, has a new owner. The shop on Verlorenkost has been taken over by Lucien, D’Ieteren’s bicycle chain. Lucien also takes over the Remory-Van Heddeghem shop in Wetteren from the Remora family. This reports the business newspaper De Tijd. With the two acquisitions, Lucien now has 16 branches in Belgium, but

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