Iconic Moke goes fully electric
The British carmaker Moke, producer of a recreational ‘beach jeep’, will be all-electric by 1 January next year. The company has announced the opening of order books today, with deliveries set for summer 2022.
Prices start at £29 150 or some €34 500 (not including local taxes nor electric vehicle incentives). The new electric vintage jeeps can be ordered as a right- or left-hand drive.
All-electric as of 2022
As of 2022, combustion engine models will no longer be available. The new electric Moke has an acceleration of 0-55 kph in 4,5 seconds and a top speed of 100 kph. The modest drive system of 33 kW provides enough power since the now-electric jeep weighs only 800 kg, batteries included. The ‘jeep’s range is 144 km, and charging takes four hours on a standard socket.
Moke was designed by the famous Mini designer Sir Alec Issigonis. He was asked to create a vehicle robust enough to be parachuted behind enemy lines from an airplane. The vehicle only found a few strange deployments in military settings, but most know it as the vintage beach vehicle from the sixties and seventies.
The manufacturers say that this established the jeep’s “legend as the ultimate beach-house-to-waterfront shuttle.” Moke International revived the brand in 2017, introducing several special editions that have proven highly popular amongst Moke aficionados and an entirely new generation of fun-seekers.
Engineering and design
Moke has gathered a team under former Rolls-Royce product lead CEO Isobel Dando to deliver on the promise of a next-generation powertrain vehicle. These highly-skilled engineers, designers, and technicians are drawn from some of the leading names in automotive engineering and design, including Polestar, Jaguar Land Rover, Rolls-Royce, MINI, and BMW.
The new electric Moke has been designed from the ground up to enhance the driving experience significantly. The use of aluminum panels has dramatically reduced the vehicle’s weight for a more agile ride, while the instant torque from the electric motor dramatically enhances acceleration and driveability.
The little jeep benefits from several other updates across the vehicle, from improved braking systems to increased occupant and pedestrian safety features. Finally, power-steering, regenerative braking, and heated windscreens deliver ease of use.
“Moke going electric secures the appeal of one of Britain’s best-loved marques for many generations to come,” says CEO Isobel Dando. Moke’s marriage of fun, personality, and open-air thrills will only be enhanced through an electric powertrain’s performance and silent running. We are proud to write a new chapter in one of British automotive folklore’s best love stories.”
Proud to be British
The diminutive convertible jeep was initially manufactured and marketed by British Motor Corporation (BMC) and subsequently marketed under the Austin, Morris, and Leyland brands.
The car has been manufactured in many different countries over the years and is currently used as the basis for the electric Moke built in the United States by Cruise Car Inc.
The new electric Moke will be built in the UK at a new facility operated by the Fablink Group. UK government grant funding from the Niche Vehicle Network has enabled this long-term strategic commitment to UK manufacturing.
The recent trade deal also allows UK automotive businesses tariff-free access to EU markets, based on defined rules of origin.