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Lancia starts renaissance with three new models
CEO Luca Napolitano, Design chief Jean Pierre Ploué, coordinator Roberta Zerbi and the new Lancia Team /Lancia
Lancia is resurrecting. It starts its ‘ten-year plan’, which will begin in 2024 with the new Lancia Ypsilon. In 2026, the new flagship is supposed to arrive, 4,6 meters long, which will allow the brand to enter the largest segment in Europe. 2028 will be the year of the new 4,4 meters long ‘Delta’, a
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