Pieter Nota: ‘BMW customer to get same offer and prices everywhere’

Joris Van Roy

December 9, 2022

In an interview with Automobilwoche, BMW’s Chief Sales Officer Pieter Nota gives details of the agency model the carmaker intends to roll out, following the footprint of the competition /BMW

From January 2024, BMW will roll out the much-debated direct sales 'agency model' starting for its MINI customers, followed by the BMW brand
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