Jaguar plans a three-model BEV line-up for 2026

Further details about Jaguar’s new start as an electric brand from 2025 start to trickle down. According to a portal report, the three models Jaguar plans, based on the new electric platform JEA (in an early stage named Panthera), will be a four-seater GT, a luxury SUV, and a large sedan.

The usually well-informed British car magazine Autocar reports that the prices for the three new electric models from Jaguar will start between £100 000 and £125 000 pounds (€116 000 to €145 000). They will all have four-wheel drive, four-wheel steering, and batteries that can be charged from 10 to 80% in 13 minutes.

According to sources in contact with Autocar, the drive power should be at least 336 kW/450 hp in each case, and the ranges are to be between 385 and 475 miles (some 620 to 765 kilometers). The four-door GT will be presented at the end of 2024 as the first model of the new electric trio and will go on sale in 2025.

The other two electric cars will follow at least one year apart. According to Autocar’s sources, Jaguar’s electric SUV will be about the size of a Bentley Bentayga, and the new e-sedan will be comparable in size to the Bentley Mulsanne. Looking at the supposed price-setting, however, Jaguar is aiming at an intermediate segment of the luxury car business, not the real high-end.

No mix of new and older models

According to Autocar, the sales target for the new Jaguar electric cars is 4 000 units per month. The i-Pace will no longer contribute to this: it was recently announced that Jaguar’s only current electric model will be phased out in 2024.

With this, the current JLR boss, Adrian Mardell, is changing the plan of his predecessor, Thierry Bolloré, who wanted to continue offering the i-Pace together with Jaguar’s new electric models.

Before ex-JLR CEO Thierry Bolloré’s Reimagine plan was introduced, Jaguar had been developing an electric XJ based on the Range Rover’s MLA platform and originally due for launch by 2022. However, the project was scrapped when the car was deemed incompatible with the wider plan for Jaguar.

Autocar recently interviewed Mardell, and he told them that all current Jaguar models will have to be withdrawn from sale by 2025 because they will no longer resemble their successors. “When we launch our new JEA platform, the change from today on Jaguar is dramatic. We don’t want older and newer cars on offer,” Mardell said.

“Otherwise, it doesn’t quite look as potent and exuberant as you would wish it to. The wheelbase and the JEA architecture will deliver the design intent,” he added.

Minimalist design

No official details have yet been made public on the design of the new trio. Autocar, citing insiders, reports that the look of the latest Jaguars will be more minimalist and that, for example, none of the three cars will have a rear window, a move similar to the one made by the Swedish/Chinese electric carmaker Polestar recently.

In addition, the emblem of the leaping Jaguar, present on all Jaguars for multiple generations, will probably disappear and be replaced by the name ‘Jaguar’ in full lettering, like the German sports car manufacturer Porsche has been doing recently.

JLR’s head of design, Gerry McGovern, has always said that the new Jaguars will be “a copy of nothing” (in fact, this is based on a quote by Jaguar founder Sir William Lyons himself), and it is now clearly being followed to the letter again.

The new electric limousine is supposed to have a flat front end and will host ultra-slim LED headlights arranged in a distinctive new pattern around a non-functional grille-style structure that will come to be known as the new face of Jaguar.

Other defining features of the saloon and its GT and SUV stablemates include a ‘floating’ roof effect achieved by black A- and B-pillars, striking 22-inch alloy wheel designs, and a range of overtly luxurious paint options, including brushed gold and silver.

The tail-lights, meanwhile, are said to be integrated into ultra-thin slits that run across the wide-arched rear end and will be ‘invisible’ when the cars are turned off, as is already the case with the latest Range Rover.

As said, none of the three cars will feature a rear window. Rear visibility will instead be provided by a digital ‘mirror’ at the windscreen’s base, while smaller screens at the bottom of the A-pillars will replace conventional side mirrors.

The minimalist design theme is supposed to continue in the interiors of the new cars, which major in advanced technology, spaciousness, and upmarket materials, including vegan-friendly upholstery options. There will be a generous amount of legroom in the back because the new Jags will all have a substantial footprint. It’s possible that the first in a row, the GT, will have a tighter, sleeker silhouette with a small trade-in on interior room and luxury appeal.


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