Personalized number plate increasingly popular
More and more people in Belgium are ready to spend 1 000 euros to have their number plates personalized. In 2020, 7 069 such plates were issued, one-fifth more than in 2019.
Three-quarters of these requests came from Flanders. This is evident from figures that Mobility Minister Georges Gilkinet (Ecolo) has made public.
6,74 million euros revenues
Personalized license plates hit a low point in 2016 and 2017 when the Belgian government increased the price from 1 000 to 2 000 euros.
At that time, less than 2 000 people a year applied for a personalized number plate. However, after the prices were halved again, the number of applications rose significantly.
In 2018, 5 061 personalized plates were issued, with 5 814 issued in 2019 and 7 069 in 2020. As a result, the revenues also increased: from 5,33 million euros in 2019 to 6,74 million euros in 2020.
No rate change
The phenomenon seems to be particularly strong in Flanders. In 2020, 5 222 plates were issued there, which is almost three-quarters of the total for Belgium. That is also over 1 000 more than in 2019.
There could also be a (limited) influence of the VTM tv-program ‘Vanity Plates’, a program dedicated to people with personalized number plates. In previous years, more than 70% of the applications came already from Flanders.
Minister Georges Gilkinet added that a new change in the tariffs is not on the agenda.