Ferrari hasn’t been pioneering on electrifying the modern sports car, but the new strategic plan from its CEO outlines a roadmap for the transition safeguarding the high profitability /NMN
Last year, appointed CEO of Ferrari, Benedetto Vigna, unveiled his strategic plan for the world’s most profitable carmaker at a shareholders’ meeting yesterday. By 2026, the sportscar manufacturer wants to boost revenue to 6,7 billion euros, from the 4,8 billion expected this year, driven by the launch of 15 new products and electrification of 60%.
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