MyWheels and Amber merge to become major player in Dutch car-sharing market

The Dutch car-sharing company MyWheels merges with Amber, specialized in car-sharing for the business market. The merger should lead to a sharp increase in the number of kilometers driven per shared car. Both companies state this in a press release.

The aim is to reduce drastically the impact of mobility, and in particular the problems it can create for the environment and climate in general.

Offer of 2 800 cars

With 240 000 users, MyWheels is the market leader in car-sharing in the Netherlands.   The company, which acquired ConnectCar in April of this year, has the largest supply of (electric) cars in the Netherlands with 2 500 shared cars and will expand this supply with 5 000 Lightyear Two vehicles as of 2025. In addition, in 2023, the Lightyear One will also be added to the MyWheels platform.

Amber, a data-driven technology expert in shared mobility with 300 electric cars, is mainly active in the B2B market, with clients such as ABN Amro, KPN, Philips, Rabobank, Randstad, and the Port of Rotterdam.

Better offer

“By going together, we can accelerate the transition from car ownership to car use and thus increase our impact,” says CEO Karina Tiekstra of MyWheels. “We will realize a better offer for our customers by combining the strengths of both organizations. In this way, shared mobility becomes accessible to everyone. It becomes mainstream.”

Amber founder Hans de Penning: “Together with MyWheels, we create the mobility system of the future. We will further refine and develop our software. As a result, our demand-driven shared mobility will become inevitable.”

After ConnectCar, Greenwheels, part of Volkswagen importer Pon, is the largest provider of shared cars in the Dutch market. The SnappCar sharing platform has more cars but works differently because private individuals can register their vehicles for sharing.